SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
February 11, 2022
Kane Footwear Welcomes Hilary Knight to Athlete Team
Westport, CT (February 11, 2022) /ENDURANCE SPORTSWIRE/ - Kane Footwear is thrilled to announce a partnership with USA Hockey forward Hilary Knight. Kane seeks to enhance athlete performance by providing a comfortable, supportive recovery footwear option for pre-and-post game. Knight was a perfect partner for Kane, as someone who recognizes the...
February 11, 2022
Elite Distance Runner Kate Sanborn signs agency contract with Elite Runner Management
/ENDURANCE SPORTSWIRE/ - Kate Sanborn, an Olympic Trials qualifier and 2:33 marathoner, has signed an agency contract with Elite Runner Management (ERM), the Michigan based sports agency headed by Chris Mengel. It was also announced today that Sanborn will be sponsored by Tracksmith, the Boston-based independent running brand. “It’s a...
February 11, 2022
ShowcasedNorCalUltras Introduces Altra Running as Presenting Sponsor for 2022 Ultra Trail Race Programming
Cool, CA /ENDURANCE SPORTSWIRE/ - NorCalUltras has announced a partnership with Altra Running, an innovator in the performance footwear category, as the presenting sponsor and exclusive footwear partner for all NorCalUltras trail races in 2022. Altra will support the three most premier endurance events in the United States owned and...
February 10, 2022
Blistering Pace Taps Recover Brands as Premier Sustainability Partner
NAPA, CA. /ENDURANCE SPORTSWIRE/ - Blistering Pace Race Management (BPRM) is thrilled to expand their partnership with Recover Brands to encompass all five of the event management company’s West Coast events. Recover Brands creates eco-friendly custom apparel that aims to minimize environmental impact from manufacturing to fulfillment. BPRM takes pride...
February 10, 2022
BMC Switzerland announced as the presenting sponsor for the Gone Graveling Women’s Festival in Bentonville, AR
Victoria, B.C. - February 10, 2022 /ENDURANCE SPORTSWIRE/ - Girls Gone Gravel and Feisty Media are proud to announce BMC Switzerland as presenting sponsor of the Gone Graveling Women’s Festival. The inaugural women’s gravel festival event will take place April 28 - May 1, 2022, in Bentonville, Arkansas, and is...
February 9, 2022
Quincy Cass Associates Marathon Challenge to Highlight Elite Runners of 2022 Los Angeles Marathon
Los Angeles, CA (February 10, 2022) /ENDURANCE SPORTSWIRE/ - The 2022 Los Angeles Marathon presented by ASICS is proud to announce the return of the Quincy Cass Associates Marathon Challenge, an exciting 26.2-mile race-within-a-race competition that will highlight the talented runners of the women’s and men’s elite fields in an...
February 9, 2022
BikeFlights.com Announces 2022 Brand Ambassadors
PORTLAND, OR (February 9, 2022) /ENDURANCE SPORTSWIRE/ - BikeFlights, an easy-to-use bicycle shipping service and supplier of easy-to-pack bike boxes, is pleased to introduce its Brand Ambassadors for the 2022 season, including 39 individuals and one team. “We have an amazing and talented roster of cyclists who will represent BikeFlights...
February 9, 2022
BlueTriton Brands to Debut AC+ION™ as the Official Water for Spartan 2022 and 2023 Race Seasons
BOSTON, MASS. (February 9, 2022) /ENDURANCE SPORTSWIRE/ - Spartan, the world's leading endurance sports and extreme wellness brand, will offer athletes premium hydration at its U.S. finish lines through a new partnership with BlueTriton, making AC+ION™ Alkaline Water the official water of Spartan U.S. for the 2022 and 2023 racing...
February 9, 2022
Ultrarunner Dylan Bowman Signs to Gnarly Nutrition Athlete Team
Salt Lake City, UT (February 9, 2022) /ENDURANCE SPORTSWIRE/ - Gnarly Nutrition is excited to announce the official signing of ultrarunner Dylan Bowman to its athlete team. “I'm really excited to join the Gnarly Nutrition team and am glad they had the vision to create such a unique partnership,” said...
February 8, 2022
ShowcasedUNDRBUDR Continues Partnership with Gran Fondo National Series as Exclusive Chamois Cream Partner Through 2022
Montclair, NJ, February 8, 2022 /ENDURANCE SPORTSWIRE/ - UNDRBUDR, developer of high performance, nature-inspired skin care and recovery products, today announced an exclusive sponsoring partnership with the Gran Fondo National Series (GFNS) to continue throughout 2022. This year the relationship will expand to highlight the company's full line of skin...