SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.

April 18, 2022
ShowcasediFIT Trainer Tommy Rivers Puzey To Lead iFIT Race Series Filmed Live During 2022 Boston Marathon
LOGAN, UT (April 18, 2022)— iFIT, a global leader in connected fitness software, content and equipment, today announced that iFIT Trainer and elite runner Tommy Rivers “Rivs” Puzey will lead the iFIT Race Series during the 2022 Boston Marathon on Monday, April 18. iFIT will film the race live as...

April 14, 2022
Super League Triathlon Announces Humango As Official Training Platform
/ENDURANCE SPORTSWIRE/ Super League Triathlon (SLT) can today announce that state-of-the-art training platform Humango will become the Official Training Platform partner of SLT in 2022. Humango is revolutionising training via their unique platform which is designed to improve athletic motivation and performance for athletes of all levels. Whether you’re an...

April 14, 2022
Battleship 12K Announces Publix as Official Title Sponsor
SPANISH FORT, AL. /ENDURANCE SPORTSWIRE/ – FRESHJUNKIE Racing and the Battleship 12K are proud to announce that Publix will be the new Title Sponsor of the 7th annual Battleship 12K in Spanish Fort, AL. The Veterans’ Day celebration began in 2015 to pay tribute to those who defend our freedom...

April 14, 2022
ShowcasedOlympic Medalist Molly Seidel Chooses 100% Performance Eyewear
SAN DIEGO, Calif. – April 14, 2022 - /ENDURANCE SPORTSWIRE/ 100%®, the San Diego-based sport performance company, has announced the signing of elite runner, Molly Seidel — who will now race and train in eyewear from 100% 's Sport Performance and Active Performance collections. “Molly is a tenacious, strategic and...

April 13, 2022
2022 KINeSYS Champion Applications Now Open
/ENDURANCE SPORTSWIRE/ – KINeSYS Performance Sunscreen has opened applications for its 2022 Brand Ambassador Program. Now in its fourth year, the hugely successful program will once again be growing the Champion community, this year featuring over 80 Ambassadors. KINeSYS is inviting individuals from Canada and the USA who are passionate...

April 13, 2022
Two-time Olympian, Boston Marathon Champion, Des Linden, Joins InsideTracker Endurance Team
CAMBRIDGE, Mass.—April 13, 2022/ENDURANCE SPORTSWIRE/ – InsideTracker, the leading personalized performance and nutrition system, today welcomed professional long-distance runner, Des Linden, 38, to its endurance team. Linden joins other notable endurance pros like Shalane Flanagan, Tim O’Donnell, Mirinda Carfrae, Sally McRae and Dean Karnazes who rely on InsideTracker to optimize...

April 13, 2022
Pikes Peak APEX and Subaru continue Founding Partner Relationship
Colorado Springs, CO, April 13, 2022/ENDURANCE SPORTSWIRE/ – Sports Strategies announces a multi-year partnership with Heuberger Subaru as a Founding Partner of The Pikes Peak APEX presented by RockShox. Heuberger Motors has a long history of partnering with mountain biking and outdoor events and is committed to the outdoor community in...

April 12, 2022
Woodward Becomes Home for USA Cycling BMX Freestyle National Team Through 2028
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Cycling and Woodward - a global experiential action sports company - create a pathway for riders of all abilities with their new partnership lasting through 2028. From beginner BMX riders all the way up to Team USA, this partnership provides a constant platform...

April 12, 2022
BOA Nutrition Teams with Georgia Sports Medicine Director Ron Courson and Bulldogs’ All-SEC Tackle Devonte Wyatt
RALEIGH, N.C. (April 12, 2022) /ENDURANCE SPORTSWIRE/ – BOA Nutrition, continues to ride a wave of momentum by adding Ron Courson, Director of Sports Medicine at the University of Georgia, to the company’s medical advisory board. Courson teamed up with BOA earlier this year following a pilot program with the Georgia football...

April 12, 2022
Hammer Nutrition Increases Support of Whitefish Marathon as Presenting Sponsor
WHITEFISH, Mont. (April 12, 2022)/ENDURANCE SPORTSWIRE/ – The Whitefish Marathon is pleased to announce it has secured a multiyear partnership with Hammer Nutrition. A longtime partner since the inaugural event in 2008, Hammer Nutrition has increased its support for the race as its new presenting sponsor. Starting with its 15th...