SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
March 21, 2022
Walmart and Deloitte join the 2022 Gone Graveling Festival Lineup as Primary Sponsors
Victoria, B.C. - March 21, 2022 /ENDURANCE SPORTSWIRE/ - Girls Gone Gravel and Feisty Media are proud to announce Walmart and Deloitte as major sponsors of the Gone Graveling Women’s Festival. Over 250 women from around the country will gather in Bentonville, Arkansas from April 28 - May 1, 2022,...
March 17, 2022
Showcased2022 Team INFINIT Elite Roster Announced
Cincinnati, Ohio, March 17, 2022 — INFINIT Nutrition has revealed its 2022 Team INFINIT Elite roster featuring 24 new and returning athletes representing a diverse range of sports. The 2022 roster will be representing Team INFINIT in endurance sports like Triathlon, Cycling, Running and Paddling. Returning names include longtime INFINIT...
March 16, 2022
woom bikes Becomes Official Kids’ Bike Manufacturer of the Life Time Sea Otter Classic
AUSTIN, Texas – March 16, 2022 /OUTDOOR SPORTSWIRE/ - woom bikes, the fastest-growing kids’ bike brand in North America, is pleased to announce its partnership with the Life Time Sea Otter Classic presented by Continental, the world’s premier cycling festival. woom has signed a three-year sponsorship agreement with Life Time to be...
March 16, 2022
Atlanta Track Club and Monday Night Brewing Team Up for Peachtree
ATLANTA – MARCH 16, 2022 /ENDURANCE SPORTSWIRE/ - The race may be on a Monday morning, but runners, walkers and volunteers at this year’s Atlanta Journal-Constitution Peachtree Road Race will celebrate with Monday Night Brewing. Atlanta Track Club announced Atlanta-based craft brewery Monday Night Brewing as the official beer partner of the...
March 16, 2022
Gnarly Nutrition joins as a partner for Lael Wilcox’s GRIT Cycling Mentorship Program
Salt Lake City, UT (March 16, 2022)/ENDURANCE SPORTSWIRE/ - Gnarly Nutrition athlete Lael Wilcox started the GRIT (Girls Riding Into Tomorrow) program with Cait Rodriguez in Alaska in 2017. Both accomplished cyclists, Lael and Cait are passionate about getting more people on bikes and formed GRIT to give young girls access...
March 16, 2022
Marmot Welcomes Two New Members to Marmot Mountain Club Ambassador Team
Rohnert Park, Calif. /ENDURANCE SPORTSWIRE/ - Marmot is growing the historical Marmot Mountain Club by adding Alex Johnson and Max Djenohan to the already strong roster, but that’s not all. Marmot has also completely restructured this ambassador program with a dedicated focus on equity, culture and personalized agreements with each member...
March 15, 2022
Cure Leukaemia Partners with Game Changer Performance
/ENDURANCE SPORTSWIRE/ - Cure Leukaemia are pleased to announce a new partnership that will see Game Changer Performance (GCP) become our “Official Training and Performance Partner”. Established in elite sport, GCP have been working at the forefront of human performance since 2016, combining talent, research and science to maximise human potential,...
March 15, 2022
Pikes Peak Apex Welcomes Back Rockshox as Presenting Sponsor
Colorado Springs, CO, March 15, 2022 /ENDURANCE SPORTSWIRE/ - Sports Strategies announces a two-year partnership between SRAM and Pikes Peak APEX. The iconic RockShox brand will return as presenting sponsor of the event for 2022 and 2023. “We are very proud,” said Micah Rice, Executive Director of Pikes Peak APEX....
March 15, 2022
COROS Named the Official GPS Watch of Aravaipa Running
Irvine, CA /ENDURANCE SPORTSWIRE/ - COROS Wearables makers of innovative performance GPS Watches and Aravaipa Running announced today that COROS will be the official GPS Watch Sponsor of Aravaipa Running and their wide portfolio of races. In addition to the race partnership, COROS will also serve as the official GPS...
March 15, 2022
Atlanta Track Club and Microsoft Create New Programs to Encourage Healthy Habits and STEM Education
ATLANTA — MARCH 15, 2022 /ENDURANCE SPORTSWIRE/ - Young runners will have a chance to focus on fitness and their futures this spring, thanks to a multi-year collaboration between Atlanta Track Club and Microsoft. Microsoft will become the Official Technology Partner of Atlanta Track Club focusing on the Club’s youth programming and...