SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
April 28, 2022
Columbia Threadneedle Investments Boston Triathlon Partners with Amazon to Provide FREE Kids Day Events
BOSTON – April 28, 2022/ENDURANCE SPORTSWIRE/ – ethos, the mass participation event organization that presents the Columbia Threadneedle Investments Boston Triathlon, today announced that it has named Amazon an Official Community Partner of Kids Day at the Boston Triathlon, and is partnering with Amazon to make registration for Kids Day free...
April 27, 2022
F2C Nutrition Inks Three Year Partnership as Official Nutrition Partner of the Victoria Half and Sprint Triathlon
Vancouver, B.C. – April 27, 2022 /ENDURANCE SPORTSWIRE/ – F2C Nutrition is set to supply the Victoria Half and Sprint Triathlon with nutritional products made from clean, naturally sourced ingredients supported by innovative scientific research. Internationally known and recognized for quality and innovation. F2C Nutrition was born from the vision...
April 26, 2022
MANA Athletes Step into The Triathlon Spotlight
/ENDURANCE SPORTSWIRE/ - MANA athlete Magnus Ditlev took second place in his Ironman debut last weekend at Ironman Texas. The Dane exited the 3.8-kilometre swim in 15th place, used his renowned bike strength over 180 kilometres to power into the pointy end despite a tire puncture, and battled eventual winner...
April 25, 2022
COROS Partners with Drake University Track & Field/Cross-Country for GPS Technology
Irvine, Calif. /ENDURANCE SPORTSWIRE/ – COROS Wearables, makers of innovative performance GPS Watches and Drake University Athletics announced today a partnership for the Drake cross country and track & field programs. The programs will use COROS GPS Watches and the coaching staff will utilize the COROS Training Hub’s coaching software...
April 25, 2022
ShowcasedThe Feed is the Official Membership Benefit Provider of USA Cycling
Broomfield, Colo., April 25th, 2022 /ENDURANCE SPORTSWIRE/ – The Feed and USA Cycling are excited to announce their new partnership, as The Feed becomes an Official Membership Benefit provider to USA Cycling members. The Feed’s online marketplace offers over 250 top brands like Maurten, Clif Bar, Honey Stinger, and USWE and...
April 22, 2022
USA Triathlon Announces Partnerships With Zoot Sports, Spring Sports Nutrition, AIRWAAV And Select Physical Therapy
COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ – USA Triathlon today announced partnerships with Zoot Sports, Spring Sports Nutrition, AIRWAAV and Select Physical Therapy, four brands in the cycling apparel, nutrition, athlete performance technology and sports medicine and physical therapy categories. “USA Triathlon’s alignment with Zoot Sports, Spring Sports Nutrition, AIRWAAV and Select Physical...
April 22, 2022
Boochcraft Partners with the Santa Barbara Wine Country Half Marathon as Official Hard Kombucha Sponsor
SANTA BARBARA /ENDURANCE SPORTSWIRE/ - Boochcraft, the pioneer in the hard kombucha space, today announced an innovative new partnership with the Santa Barbara Wine Country Half Marathon, presented by Chumash Casino Resort, as the Official Hard Kombucha sponsor. The agreement includes on-site signage, sampling and activation during the post-race festival...
April 19, 2022
ROKA and IRONMAN Extend Longstanding Relationship for Swimwear; Expands Relationship to also include Technical Eyewear and Performance Eyewear Category to Partnership
TAMPA, Fla. / AUSTIN, Texas (April 19, 2022)/ENDURANCE SPORTSWIRE/ – IRONMAN and ROKA, the Austin-based multisport performance brand, announced today, they have extended and expanded their global partnership of ROKA as the Official Swimwear Partner of Global IRONMAN® Triathlon series, and in addition, expanded the relationship to also include Official...
April 19, 2022
Trifecta Named Official Meal Delivery Service of Spartan U.S.
BOSTON, MASS. (April 19, 2022) /ENDURANCE SPORTSWIRE/ – Spartan, the world's leading endurance sports and extreme wellness brand, today announced a three-year partnership with Trifecta to be the Official Meal Delivery Service of Spartan U.S. through the 2024 race season. To celebrate the newly minted partnership, Trifecta and Spartan are...
April 18, 2022
ShowcasediFIT Trainer Tommy Rivers Puzey To Lead iFIT Race Series Filmed Live During 2022 Boston Marathon
LOGAN, UT (April 18, 2022)— iFIT, a global leader in connected fitness software, content and equipment, today announced that iFIT Trainer and elite runner Tommy Rivers “Rivs” Puzey will lead the iFIT Race Series during the 2022 Boston Marathon on Monday, April 18. iFIT will film the race live as...