SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
April 6, 2022
Anderson’s Maple Syrup Joins Grandma’s Marathon as Major Sponsor
(DULUTH, MINN.) /ENDURANCE SPORTSWIRE/ – Grandma’s Marathon – Duluth, Inc. today is announcing a sponsorship agreement with Anderson’s Maple Syrup that makes the Wisconsin-based company the event’s official racecourse energy supplier. PURE FUEL, a single-serving packet of maple syrup, will now be available to runners during both Grandma’s Marathon and...
April 5, 2022
Professional Triathletes Organisation Announce Partnership with Challenged Athletes Foundation at Los Angeles PTO Pro Am
4th April 2022, LONDON /ENDURANCE SPORTSWIRE/ - The Professional Triathletes Organisation (PTO) today announced its partnership with the Challenged Athletes Foundation (CAF) at this year’s Herbalife24 Triathlon Los Angeles event on Sunday, May 15, 2022. The new PTO Pro Am Series features Challenged Athletes competing alongside PTO Professionals and celebrities...
April 5, 2022
GO! St. Louis Marathon Weekend Returns in Full Force
ST. LOUIS (April 5, 2022) /ENDURANCE SPORTSWIRE/ - The GO! St. Louis Marathon Weekend brought St. Louis' favorite running tradition back to the city streets, historic landmarks, and beautiful parks of downtown St. Louis on April 2-3, 2022. The 22nd annual Marathon Weekend included races and festivities for everyone in the...
April 5, 2022
Best Bike Split and CANYON//SRAM Partner for the 2022 Season
Austin, TX /ENDURANCE SPORTSWIRE/ – Best Bike Split, the creator of pacing optimization software that helps cyclists get from point A to point B as fast as possible, and CANYON//SRAM have announced that they will be partnering for the 2022 season. Best Bike Split will be the exclusive race-pacing software...
April 5, 2022
GearJunkie Named ‘Official Media Partner’ for U.S. Adventure Racing
April 5, 2022 | DENVER, COLO. /ENDURANCE SPORTSWIRE/ – To elevate the growing sport of adventure racing, GearJunkie and the U.S. Adventure Racing Association (USARA) have announced a partnership. For the 2022 season, GearJunkie will serve as Official Media Partner and cover races via reporters on the ground and teams formed...
April 4, 2022
WHOOP and USA Cycling Partner to Optimize Performance of Team USA
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ - USA Cycling announced on Monday their partnership with WHOOP, the human performance company. The partnership will enable National Team Athletes and their coaches with the tools they need to optimize athletes’ training and make informed decisions in the heat of the competition—with visibility into...
April 4, 2022
Chumash Casino Resort Announces New Partnership with the Santa Barbara Wine Country Half Marathon
Solvang, California – April 4, 2022 /ENDURANCE SPORTSWIRE/ – For the first time since 2019, the Santa Barbara Wine Country Half Marathon returns to its customary Mother’s Day Weekend and today announced a new partnership with Chumash Casino Resort as the presenting sponsor of the event. The partnership will stretch beyond...
April 4, 2022
USA Cycling Signs Look Cycle and Corima for Multi-Year Track Sprint Equipment Partnership
COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ – LOOK and CORIMA are pleased to announce a multi-year technical partnership with USA Cycling and its USA Track Sprint Program, as the American Federation puts renewed focus into the historically successful program. Through this new partnership, USA Cycling will leverage the storied French brand’s decades...
April 3, 2022
Waterfall Racing to Offer Podium Bonuses to Pros and Age Groupers
Boulder, CO /ENDURANCE SPORTSWIRE/ - In an effort to assist pros and age groupers with improving their financial performance in the sport of triathlon, Waterfall Racing will be providing a podium bonus opportunity to any professional or age group athlete who joins the team and races in their annual tri...
April 1, 2022
Fôrs™ Partners with Prolific Sport Climber Jonathan Siegrist
Las Vegas, NV, April 1. 2022 /ENDURANCE SPORTSWIRE/ - Fôrs, LLC, a market-leading human performance company led by renowned Physical Therapist, Scott Pensivy, is proud to announce its exclusive partnership with America’s most prolific sport climber, Jonathan Siegrist. Jonathan, globally recognized as an example of true elite-level athleticism, has been...