SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
April 22, 2022
Boochcraft Partners with the Santa Barbara Wine Country Half Marathon as Official Hard Kombucha Sponsor
SANTA BARBARA /ENDURANCE SPORTSWIRE/ - Boochcraft, the pioneer in the hard kombucha space, today announced an innovative new partnership with the Santa Barbara Wine Country Half Marathon, presented by Chumash Casino Resort, as the Official Hard Kombucha sponsor. The agreement includes on-site signage, sampling and activation during the post-race festival...
April 19, 2022
ROKA and IRONMAN Extend Longstanding Relationship for Swimwear; Expands Relationship to also include Technical Eyewear and Performance Eyewear Category to Partnership
TAMPA, Fla. / AUSTIN, Texas (April 19, 2022)/ENDURANCE SPORTSWIRE/ – IRONMAN and ROKA, the Austin-based multisport performance brand, announced today, they have extended and expanded their global partnership of ROKA as the Official Swimwear Partner of Global IRONMAN® Triathlon series, and in addition, expanded the relationship to also include Official...
April 19, 2022
Trifecta Named Official Meal Delivery Service of Spartan U.S.
BOSTON, MASS. (April 19, 2022) /ENDURANCE SPORTSWIRE/ – Spartan, the world's leading endurance sports and extreme wellness brand, today announced a three-year partnership with Trifecta to be the Official Meal Delivery Service of Spartan U.S. through the 2024 race season. To celebrate the newly minted partnership, Trifecta and Spartan are...
April 18, 2022
ShowcasediFIT Trainer Tommy Rivers Puzey To Lead iFIT Race Series Filmed Live During 2022 Boston Marathon
LOGAN, UT (April 18, 2022)— iFIT, a global leader in connected fitness software, content and equipment, today announced that iFIT Trainer and elite runner Tommy Rivers “Rivs” Puzey will lead the iFIT Race Series during the 2022 Boston Marathon on Monday, April 18. iFIT will film the race live as...
April 14, 2022
Super League Triathlon Announces Humango As Official Training Platform
/ENDURANCE SPORTSWIRE/ Super League Triathlon (SLT) can today announce that state-of-the-art training platform Humango will become the Official Training Platform partner of SLT in 2022. Humango is revolutionising training via their unique platform which is designed to improve athletic motivation and performance for athletes of all levels. Whether you’re an...
April 14, 2022
Battleship 12K Announces Publix as Official Title Sponsor
SPANISH FORT, AL. /ENDURANCE SPORTSWIRE/ – FRESHJUNKIE Racing and the Battleship 12K are proud to announce that Publix will be the new Title Sponsor of the 7th annual Battleship 12K in Spanish Fort, AL. The Veterans’ Day celebration began in 2015 to pay tribute to those who defend our freedom...
April 14, 2022
ShowcasedOlympic Medalist Molly Seidel Chooses 100% Performance Eyewear
SAN DIEGO, Calif. – April 14, 2022 - /ENDURANCE SPORTSWIRE/ 100%®, the San Diego-based sport performance company, has announced the signing of elite runner, Molly Seidel — who will now race and train in eyewear from 100% 's Sport Performance and Active Performance collections. “Molly is a tenacious, strategic and...
April 13, 2022
2022 KINeSYS Champion Applications Now Open
/ENDURANCE SPORTSWIRE/ – KINeSYS Performance Sunscreen has opened applications for its 2022 Brand Ambassador Program. Now in its fourth year, the hugely successful program will once again be growing the Champion community, this year featuring over 80 Ambassadors. KINeSYS is inviting individuals from Canada and the USA who are passionate...
April 13, 2022
Two-time Olympian, Boston Marathon Champion, Des Linden, Joins InsideTracker Endurance Team
CAMBRIDGE, Mass.—April 13, 2022/ENDURANCE SPORTSWIRE/ – InsideTracker, the leading personalized performance and nutrition system, today welcomed professional long-distance runner, Des Linden, 38, to its endurance team. Linden joins other notable endurance pros like Shalane Flanagan, Tim O’Donnell, Mirinda Carfrae, Sally McRae and Dean Karnazes who rely on InsideTracker to optimize...
April 13, 2022
Pikes Peak APEX and Subaru continue Founding Partner Relationship
Colorado Springs, CO, April 13, 2022/ENDURANCE SPORTSWIRE/ – Sports Strategies announces a multi-year partnership with Heuberger Subaru as a Founding Partner of The Pikes Peak APEX presented by RockShox. Heuberger Motors has a long history of partnering with mountain biking and outdoor events and is committed to the outdoor community in...