SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
December 10, 2024
Schneider Electric Named the Official Sustainability Partner of the Boston Marathon presented by Bank of America
BOSTON, December 10, 2024 /ENDURANCE SPORTSWIRE/ — The Boston Athletic Association (B.A.A.) announced today that Schneider Electric, the leader in the digital transformation of energy management and automation, will serve as the Official Sustainability Partner for all B.A.A. events, including the iconic Boston Marathon presented by Bank of America, as...

December 10, 2024
OOFOS Partners with 2025 DICK’S Sporting Goods Pittsburgh Marathon to Introduce First-Ever Official Recovery Zone and Lounge
PITTSBURGH (Dec. 10, 2024) /ENDURANACE SPORTSWIRE/ — P3R is proud to announce a new partnership with OOFOS, the global leader in Active Recovery footwear, as the Official Recovery Partner of the 2025 DICK'S Sporting Goods Pittsburgh Marathon. This collaboration brings a recovery-focused experience to participants like never before, with exciting...

December 10, 2024
H2O Audio Teams Up with World-Class Triathlete Heather Jackson
SAN DIEGO, Dec. 10, 2024 /– H2O Audio, the leading innovator in audio technology for athletes, proudly announces its partnership with professional ultra runner and gravel cyclist (former Pro Triathlete) Heather Jackson, a globally recognized athlete and endurance sports icon. This collaboration unites two champions of pushing limits and breaking...

December 9, 2024
ShowcasedLeave No Trace Selects Mountain Hardwear For Corporate Partner Of The Year 2024
Richmond, Calif. /ENDURANCE SPORTSWIRE/ - Mountain Hardwear is proud to announce it has been named the 2024 Leave No Trace Corporate Partner of the Year. This distinction honors the company’s relentless commitment to environmental stewardship and its proactive role in promoting sustainable outdoor practices. This recognition highlights Mountain Hardwear’s significant...

December 6, 2024
Visit Virginia’s Blue Ridge Extends Sponsorship with UCI TWENTY24 Pro Cycling
Roanoke, VA – December 6 /ENDURANCE SPORTSWIRE/ – TWENTY24 Pro Cycling is thrilled to announce the continuation of its partnership with Visit Virginia’s Blue Ridge (VBR) for 2025, joined by the Virginia Tourism Corporation under the inspiring brand, Virginia is for Mountain Lovers. This collaboration celebrates a landmark 2024 season—highlighted...

December 5, 2024
The McCourt Foundation Partners with Sprintcrowd to Expand Digital Training for Los Angeles Marathon and LA Road Runners
LOS ANGELES, December 5, 2024 /ENDURANCE SPORTSWIRE/ - The McCourt Foundation (TMF) has announced an innovative partnership with Sprintcrowd, naming the company the Official Digital Training Platform of the Los Angeles Marathon presented by ASICS and the LA Road Runners (LARR). The collaboration aims to expand the reach of TMF’s...

December 5, 2024
La Sportiva Extends Relationship with Iconic Life Time Leadville Race Series
BOULDER, Colo. (Nov. 5, 2024) /ENDURANCE SPORTSWIRE/ - La Sportiva announced today that it is extending its relationship with the Life Time Leadville Race Series for another three years. The Italian brand will be the presenting sponsor and official footwear sponsor for all of the running events in the series,...

December 4, 2024
Garmin Announced as Title Sponsor for Kilimanjaro Trails Festival
Kilimanjaro, Tanzania (December 4, 2024) /ENDURANCE SPORTSWIRE/ — Red Knot Racing Company is proud to announce Garmin as the title sponsor of the 7th Annual Garmin Kilimanjaro Trails Festival, scheduled to take place from 31st January to 2nd February 2025 on the scenic lower slopes of Mount Kilimanjaro. This partnership marks a...

December 4, 2024
RunSedona Welcomes Northern Arizona Healthcare as the Presenting Partner for its 20th Annual Half Marathon Event
Sedona, Arizona /ENDURANCE SPORTSWIRE/ - RunSedona Events is delighted to announce that Northern Arizona Healthcare (NAH) has become the Presenting Partner for the much-anticipated Half Marathon event in Sedona, Arizona. Recognized as one of the "2024 Best Destination Races" by Runner’s World, the “RunSedona Half Marathon Presented by Northern Arizona Healthcare”...

December 4, 2024
USA Triathlon and Rudy Project Renew Partnership Through 2028
COLORADO SPRINGS, Colo. (December 4, 2024) /ENDURANCE SPPORTSWIRE/ — USA Triathlon is pleased to announce a partnership extension with Rudy Project North America, a premier supplier of sunglasses, helmets, and prescription eyewear in North America for the multisport community. Rudy Project’s support of USA Triathlon started in 2005 and is...