PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
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June 29, 2023
BikeBox Partners with the Adventure Racing World Series
/ENDURANCE SPORTSWIRE/ - Taking on an expedition-length adventure race by foot, bike and kayak is the challenge that teams face when they enter one of the Adventure Racing World Series Qualifier events held in exotic locations around the world each year. Getting to the start line can be just as...
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June 29, 2023
Aleck and SMITH Announce Strategic Partnership to Integrate Crash Sensor Technology into Bike Helmets for 2024
South Lake Tahoe, CA (June. 29, 2022) /ENDURANCE SPORTSWIRE/ – Aleck® – the industry-leading maker of wireless helmet audio systems for outdoor sports – and SMITH – the global market leader in snow goggles and helmets, and industry innovator across bike helmets, sport, lifestyle, and prescription eyewear – announce a strategic...
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June 28, 2023
Pureboost, #1 Best-Selling Clean Energy Drink Launches Apple Cider Vinegar New launch comes off the heels of rapid growth into retailers and recent fundraise
San Diego, CA /ENDURANCE SPORTSWIRE/ - Pureboost, Amazon’s number one best-selling antioxidant clean energy drink, launches its newest product – Apple Cider Vinegar. In the convenience of a portable pack, Pureboost Apple Cider Vinegar is part of their Superfoods Clean Energy segment, and, as with all other products, is completely...
June 28, 2023
How AI Is Helping Shoe Retailers Solve One of the Biggest Consumer Pain Points
Experts believe the solution to online shopping challenges lies in the rapidly growing field of artificial intelligence. FN
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June 28, 2023
Kitman Labs Announces Transcontinental Deal with Chicago Fire and FC Lugano
Menlo Park California and Chicago, Illinois (June 28, 2023)/ENDURANCE SPORTSWIRE/ – Kitman Labs, the global SaaS platform providing the only single, centralized operating system for performance intelligence in the elite performance industry, announced a recent deal with the Chicago Fire of Major League Soccer (MLS) and FC Lugano of the Swiss Super...
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June 28, 2023
SMITH Announces New Ultrarunning Team & The Launch of The Vert Pivlock Performance Sunglass
PORTLAND, Oregon /ENDURANCE SPORTSWIRE/ - SMITH is excited to announce the growth of its performance running category with new innovative eyewear, the Vert PivLock™ sunglass, along with the addition of several industry-leading professional ultrarunners expanding the incredible team of athletes and ambassadors for the iconic active sports brand. Following the...
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June 27, 2023
80/20 Endurance Launches New Coaching Certification
Lehi, UT /ENDURANCE SPORTSWIRE/ - 80/20 Endurance, a leading provider of online training resources for endurance athletes, today announced the successful launch of its own coaching certification program. Since its January rollout, nearly 250 students have enrolled in the course almost 100 have already successfully completed the course requirements. Designed...
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June 23, 2023
Super League Triathlon Launches Documentary Series with Behind The Scenes Look at Hayden Wilde v Alex Yee
/ENDURANCE SPORTSWIRE/ – Super League Triathlon has launched the first of eight documentaries giving incredible behind the scenes access to the world’s best triathletes with the first episode taking a special look at the rivalry between Alex Yee and Hayden Wilde. The eight stand-alone episodes will initially be released exclusively on...
June 22, 2023
This inflatable helmet is claimed to be 4x safer than a foam helmet – and it fits in your pocket
The Inflabi is an inflatable helmet for urban cyclists that can pack down into your pocket and could be up to four times safer than a traditional foam helmet, according to the brand. The commuter helmet is constructed from seam-welded fabric and packs down to three quarters of its inflated...
June 22, 2023
Lululemon fails to find buyer for failing Mirror fitness gadget
Popular athletic apparel company Lululemon can’t find a buyer for fitness product Mirror — despite slashing the value it paid for the device by nearly 90%, insiders told On The Money. Lululemon paid $500 million for the low-tech gadget during the height of the pandemic-induced exercise craze in 2020. However,...