PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
May 23, 2023
Peloton seeks to rebrand as ‘more than a bike company,’ shift from ‘exclusivity to inclusivity’
Peloton is shifting perceptions from in-home to everywhere, fitness enthusiasts to people at all levels, exclusivity to inclusivity across all Peloton Members present and future. Its app will now offer five membership tiers, including three newly-launched tiers that allow users to work out with or without equipment and independently or...
May 23, 2023
Netflix Tour de France TV show Unchained set to get second season
Netflix's Tour de France documentary series, Unchained, is to return for a second series, with filming at the 2023 Tour, Cycling Weekly understands. Cameras are expected to follow teams in the build up to the biggest race of the year and then at the event itself, as they did last...
May 22, 2023
Yamaha Bicycles Announces 30th Anniversary Special Edition YDX-MORO 07
CYPRESS, Calif. /ENDURANCE SPORTSWIRE/ - In celebration of launching the world’s first power assist electric bicycle in 1993, Yamaha Power Assist Bicycles has announced the 30th Anniversary Special Edition YDX-MORO 07. Planted in performance with racing tradition, pedigree, and reliability, the YDX-MORO 07 has been developed with Yamaha’s 30 years...
May 22, 2023
PERFORMANCE GUMMIES Line Launched by Seattle Gummy Company Offers FAST Absorption of Critical Nutrients for Athletes!
Seattle, WA/ENDURANCE SPORTSWIRE/ – Seattle Gummy Company (SGC) launched a new line of gummies that are specifically designed for athletes who require quick absorption of active ingredients before, during, and after training or racing. The PERFORMANCE GUMMIES® line of innovative products delivers fast and efficient absorption of critical nutrients to athletes…right when...
May 22, 2023
BibBoards Sparks a Controversy: Embracing Innovation and Sponsorships for Race Success
/ENDURANCE SPORTSWIRE/ – In a bold move that challenges tradition and sparks debate, BibBoards, the leading provider of innovative bib fasteners, is calling on runners and race organizers to break free from the shackles of safety pins and embrace a new era of sponsorship opportunities. With their cutting-edge design and branding...
May 19, 2023
Electrolit Hydration Beverage Unveils New Mango Flavor
CERRITOS, Calif., May. 19, 2023/ENDURANCE SPORTSWIRE/ – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – announced today the launch of its newest flavor, Mango. This fruity new flavor joins the global brand’s now 15-strong line of hydration beverages. Launching May 19, Electrolit Mango will be exclusively...
May 19, 2023
ROLL Recovery Announces Partnership with Backcountry.com, Bringing Innovative Recovery Products to Outdoor Enthusiasts
BOULDER, CO. (May 19, 2023)/ENDURANCE SPORTSWIRE/ – ROLL Recovery, a leader in recovery and athletic performance and innovators of deep tissue massage therapy tools, is thrilled to announce the availability of its top-rated recovery products, including the patented R8 Plus on Backcountry.com, the premier online destination for outdoor gear and apparel....
May 19, 2023
RunSignup Announces RaceJoy Now with Native Maps and Participant Pause
May 19, 2023 -Moorestown, NJ/ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration and technology provider for endurance events in the United States, announces two significant advancements for its RaceJoy race day mobile app. As a RunSignup product designed to elevate the race day experience, RaceJoy now supports Google native maps and...
May 18, 2023
Strava and Nike tie-up to reach 300+ million athletes worldwide
Strava has today announced a partnership with Nike that will, for the first time, give members the ability to track and share their activity, inspiration and community across both company’s platforms. Later this summer, millions of Nike Run Club and Nike Training Club users will be able to upload their...
May 18, 2023
Revolutionary Micronutrition Brand, PILLAR Performance, Now Available in The US, UK, and Europe
/ENDURANCE SPORTSWIRE/ – Leading micronutrition company PILLAR Performance is excited to announce that its line of clinical supplements is now available for purchase in the United States, the United Kingdom, and Europe. With a focus on highest potency and bioavailable ingredients, PILLAR Performance is quickly becoming the go-to brand for elite...
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