PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
June 21, 2023
Fast Track Tennis Selects Sports and Fitness PR Firm, True North Brand Group as Agency of Record
HARTFORD CT. - (June, 2023)/ENDURANCE SPORTSWIRE/ – Fast Track tennis announced today their agency of record, True North Brand Group based in Hingham, Massachusetts. Fast Track tennis is disrupting the tennis industry with a new training device that will bring more players into the game, while it helps existing players improve...
June 20, 2023
Can Tri Gear Be Cool? We Put a Hollywood Stylist to The Test
Tri style has certainly evolved over the years (for proof, check out the OG Triathlete Magazine covers) but few would ever accuse a triathlete of being fashionable. Even with the recent surge in athleisure trends and Hoka’s must-have status among the Hollywood set, society has yet to reach the point...
June 20, 2023
Osmo Nutrition Announces Partnership with Pro Gravel Cyclist Brennan Wertz
Sausalito, CA. (June 20, 2023)/ENDURANCE SPORTSWIRE/ – Osmo Nutrition, a leading provider of hydration and nutrition products for athletes, is excited to announce a partnership with professional gravel cyclist, Brennan Wertz. This collaboration marks a significant milestone for Osmo as it continues to expand its presence in the gravel cycling community. With...
June 20, 2023
Newly born EvoData chooses MYLAPS to offer best-in-class sports timing
MILANO / HAARLEM (20 June, 2023) /ENDURANCE SPORTSWIRE/ – EvoData, the newly born timing and data solution provider after the merge of 4 Italian timing companies, partners up with MYLAPS to offer best-in-class sports experiences to event organizers and their participants and fans. Both parties signed a long-term agreement for multiple years....
June 19, 2023
Meet hDrop Gen 2, the First Reusable Hydration Wearable
LITTLE ROCK, AR (June 19, 2023)/ENDURANCE SPORTSWIRE/ – hDrop Technologies Inc., an innovator company in sports wearable technology, is excited to announce the launch of the second generation of its cutting-edge hydration wearable, hDrop Gen 2. This advanced wearable revolutionizes sweat testing for athletes, making the process easy, flexible, and affordable, without...
June 19, 2023
Velo Introduces the Angel Revo Halo Saddle Featuring ETPU Foam
EUROBIKE - FRANKFURT, Germany /ENDURANCE SPORTSWIRE/ - Velo Saddles introduces their first saddle to include ETPU foam, the Angel Revo Halo. After launching the Angel Revo with nitrogen-infused Atmos Foam in 2022, Velo is excited to bring a new level of comfort with Halo Foam which utilizes ETPU. Offering expanded...
June 16, 2023
Porsche eBikes Go Higher End with Builds Topping $15k
After already releasing two eBikes, Porche announced two new models at a price point only Porsche owners could likely afford. The eBike Cross Performance and eBike Cross Performance EXC were developed in a collaboration with e-bike specialist Rotwild. Bike rumor
June 16, 2023
RunSignup Expands RaceDay CheckIn App with Participant Kiosk Features
Moorestown, NJ - June 16, 2023 /ENDURANCE SPORTSWIRE/ – RunSignup, the leading provider of registration and event technology, unveils the latest advancements in its RaceDay CheckIn app, transforming its use to greater functionality. The new release includes the ability for events to use the app as a dedicated Results Kiosk enabling...
June 15, 2023
Google introduces generative AI virtual try-on tool
In an attempt to replicate the fitting room online, Google has released a new virtual try-on tool using generative artificial intelligence that is available through its search engine, the company announced on Wednesday. It is only usable on women’s tops to start. Shoppers can hit products with a “Try On” badge...
June 15, 2023
MLS NEXT, Kitman Labs Build New System To Drive Operational Efficiencies, Optimize Player Pathways
NEW YORK (Thursday, June 15, 2023) /ENDURANCE SPORTSWIRE/ – MLS NEXT and Kitman Labs, the sports technology and analytics company setting an industry standard for how elite sports organizations use data, today announced a new deal that will provide MLS NEXT with new software to enhance the operation of MLS NEXT and...
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