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September 26, 2023

Electrolit Unveils Format, Formula & Flavor Innovations at NACS Show 2023

Cerritos, Calif. (Sep 26, 2023) /ENDURANCE SPORTSWIRE/ – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – is debuting scientifically formulated powder sachets in a trio of flavors and the iconic Blue Raspberry and Strawberry Banana in Zero formats at the premier convenience and fuel retailing...

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Trade Shows

September 26, 2023

boobydoo announced as Official Sports Bra Supplier for Bristol Sport

26th September 2023 - Derby, UK/ENDURANCE SPORTSWIRE/ – boobydoo are the UK’s leading sports bra experts, offering fitting advice and education for active women, while providing access to some of the most popular sports bra brands, including Shock Absorber, Sportjock, Panache Sport and Freya Active. Their vision is to provide women...

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Sponsorship

September 26, 2023

Introducing Altra’s First Low-Drop Shoe AltraFWD Experience

DENVER /ENDURANCE SPORTSWIRE/ – Altra, a leading innovator in performance running, is beyond excited to announce the launch of the all-new low-drop road shoe, AltraFWD Experience. For over a decade now, Altra has been delivering comfort to as many runners as possible through natural foot positioning on both road and trail. The...

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Running

September 26, 2023

Endurance Zone closes multi-million dollar funding round

/ENDURANCE SPORTSWIRE/ – Endurance Zone, a global rewards platform for sports and fitness brands to engage and retain active customers, is excited to announce that it has secured additional funding, bringing a close to its recent funding round. The latest funding comes from Equable Partners, a UK-based investment firm co-founded by...

Business

Cycling

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Running

Triathlon

September 25, 2023

Zoot Sports Raises $32,280 for Maui Wildfire Relief with “Maui Strong” Collection

Carlsbad, CA /ENDURANCE SPORTSWIRE/ – Zoot Sports proudly announces the successful fundraising of $32,280 through sales of its limited-edition "Maui Strong" collection to support the ongoing recovery efforts in Maui, Hawaii after the recent, devastating wildfires. The special collection featured technical running shirts, singlets, and cycling tops with a distinctive "Maui...

Giving

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Triathlon

September 20, 2023

Smalo Launches New AI-Powered Smart E-Bike

Mountain View, CA September 20, 2023 – Smalo E-Bikes, a new brand of electric bikes designed by leading builder BESV, debuts in the United States beginning September 25, 2023. The two models showcase sleek, gorgeous styling with technologic functioning powered by artificial intelligence to make cycling more accessible and smarter...

Cycling

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