PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
September 7, 2023
Saucony Uses a Corn-Based Midsole for Its Most Sustainable Sneaker Ever
Saucony is launching its most sustainable sneaker yet with today’s release of the Triumph RFG, which stands for “Running for Good.” The runner boasts a corn-based midsole and utilizes plant-based dyes for its upper. It arrives as part of Saucony’s pledge to feature organic, recycled, or renewable materials in 90...
September 7, 2023
Island Optics Offers a New Perspective on Superior Polarized Sunglasses
Boca Raton, FL, USA, September 7, 2023/ENDURANCE SPORTSWIRE/ - Island Optics, a new sunglass company from a family steeped in the tradition of quality optical craftsmanship since 1922, is excited to announce its bold venture into the world of high-quality polarized sunglasses. With a commitment to excellence spanning over five...
September 7, 2023
Kane Footwear Expands Officially-Licensed College Collection, Partners with Top NCAA Athletes
Westport, CT (September 7, 2023) /ENDURANCE SPORTSWIRE/ - Kane Footwear, a leader in active recovery footwear, is excited to announce the expansion of their officially-licensed college collection with 11 new schools. In celebration of the expansion, they’re partnering with five top NCAA athletes to promote the new shoe drop, including...
September 6, 2023
Kinomap announces new video preview integration with Strava
(Sept. 6, 2023) /ENDURANCE SPORTSWIRE/ - Kinomap, an interactive video-based training app for runners, cyclists and rowers, today announced a new integration with Strava, the leading subscription platform at the center of connected fitness, that allows users of both platforms to upload 10-second video clips. Integrated with Strava since 2016,...
September 6, 2023
MYLAPS launches world’s smallest UHF timing decoder
/ENDURANCE SPORTSWIRE/ – MYLAPS announces the introduction of the lightest UHF decoder in the world of sports timing. The BibTag Smart Decoder is a light-weight decoder with the proven MYLAPS accuracy and optimized user experience. The new decoder is the latest addition to the BibTag product line. The BibTag system...
September 5, 2023
The Breakaway Leverages AI To Help Riders Prepare for Gran Fondo Hincapie
Truckee CA/ENDURANCE SPORTSWIRE/ – The Breakaway has launched Coach, an AI powered coach and companion that helps riders understand what kind of ride to do on any given day to find simple, consistent improvement. Starting in September, the over 2,000 riders in the Gran Fondo Hincapie Greenville will be the first...
September 1, 2023
Keepme Uses AI To Help Gyms Create On-Brand Fitness Marketing Content
Keepme, an AI-powered platform for fitness operators, has released Creator, a new generative tool developed specifically for gym content marketing teams. Keepme Creator learns a fitness brand’s tone and voice to maintain brand consistency and leverages large language models such as ChatGPT to produce creative content and drive growth. The new...
September 1, 2023
Adidas Intentionally Made a Running Shoe That’s ‘Illegally Fast’
Today, Adidas is debuting the Adizero Prime X 2 Strung and highlighting its status as “illegally fast.” The infractions come via a heel stack height of 50mm, 10mm above the limit, and two carbon-infused plates doubling the amount allowable in a single shoe. Although official competitions aren’t in play, there...
September 1, 2023
3D-printed outsole helps spread seeds on runs
With the aim of promoting biodiversity in urban areas, a product designer has created a 3D-printed outsole inspired by Velcro and bison hooves that lets runners pick up and spread wild seeds while racking up kilometres. The outsole, a chunky synthetic slip-on covered in hundreds of flexible, soft hooks, is...
September 1, 2023
Denago releases new eXC line of mid-drive motor eMTBs
Irving, TX (September 1, 2023)/ENDURANCE SPORTSWIRE/ – Denago has launched a new eXC line of mid-drive motor eBikes with availability across their network of more than 250 brick and mortar partner bike shops and at Denago.com, starting today. These models are Denago’s first performance eMTBs for off-road enthusiasts. The eXC line includes...