PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
October 9, 2023
Hincapie Unveils a New Website
GREENVILLE, SC- October 9, 2023 /ENDURANCE SPORTSWIRE/ - Today, The Brand Leader, a leading branding and advertising agency in Greenville, proudly announces the launch of the freshly redesigned Hincapie Sports website. The new design exemplifies The Brand Leader's mission to provide innovative and transformative solutions that produce unmatched customer experiences....
October 9, 2023
Supersapiens Launches Apple Watch Display with Live Glucose Readings
Atlanta, GA /ENDURANCE SPORTSWIRE/ – Supersapiens announces the launch of its display on Apple Watch with app update release 3.1.1. For those seeking real-time insights into their body, the app watch integration offers convenience by displaying live glucose readings on the wrist without the need to access a mobile phone. Expanding...
October 5, 2023
PowerBar Founder Back in the Game with Jambar Energy Bars
Jennifer Maxwell is returning to the energy bar world with one of the most impressive pedigrees in the market. She and her husband, Brian, founded PowerBar about 40 years ago, and later sold the company to Nestle in 2000. Now she’s back with Jambar, which are organic, naturally sweetened energy...
October 4, 2023
HAL Sports releases results app powered by Sodisp
October 4, 2023 /ENDURANCE SPORTSWIRE/ – The new app allows HAL Sports to publish all their event results to a single platform which is available for iPhone, Android, and the web. Whether it is a running event, a stair climb, or a swimming event, the new platform powered by Sodisp allows...
October 4, 2023
KOO Eyewear Launches New ALIBI Road and Gravel Cycling Sunglasses
Chiuduno, BG, ITALY. (October 4, 2023)/ENDURANCE SPORTSWIRE/ – Premium Italian eyewear brand, KOO Eyewear, today announced the official launch of its newest ground-breaking cycling-centric sunglass line: the ALIBI collection. Complete with both road cycling and mountain biking/gravel cycling-specific lenses, the ALIBI line features a classic frame style for maximized visibility and uniquely...
October 4, 2023
RunSignup Announces 2024 Winter Timer Tour
Moorestown, NJ - October 4, 2023 /ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration and technology provider for endurance events in the United States, announces its 2024 Winter Timer Tour. The company is set to connect with timers across the country to provide an update on RunSignup’s RaceDay Suite of timer...
October 3, 2023
How Fitness Coaches Should Use AI for Program Design
Artificial Intelligence (AI) has become a popular tool in a ton of industries across the world over the last year or so. In a previous exploration of AI in coaching, we dove into how AI intersects with fitness coaching and discussed how it could be perceived not as a threat...
October 2, 2023
Wahoo closes RGT virtual cycling app 18 months after buying it
US-based Wahoo Fitness, best known for its Elemnt GPS bike computers and Kickr indoor trainers and smart bikes, has until now been offering its Wahoo X software in two parts: Systm – formerly The Sufferfest – which is for structured training, and the RGT virtual cycling app. Now, though, Wahoo has...
October 2, 2023
Future Of An Influential Bike Brand Secured
BEVERLY, MA / ENDURANCE SPORTSWIRE / Parlee Cycles announced that it has been acquired by an avid cyclist and independent investor. The acquisition of the brand and 100% of the assets of Parlee Cycles signals the end of their Chapter 11 restructuring and ensures the longevity of the renowned brand....
September 28, 2023
Enduro Bearings Introduces New Australian Distribution Partnership with Lusty Industries; expands efforts with Performance Recreation Velo in New Zealand
Oakland, California (Sept 25, 2023)/ENDURANCE SPORTSWIRE/ – Enduro Bearings, in its ongoing efforts to grow distribution across the world, is announcing a multi-year distribution agreement with Lusty Industries in Australia and a strengthened relationship with Performance Recreation Velo (PRV) in New Zealand. Both Lusty and PRV will stock Enduro’s complete product range,...