PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.

March 6, 2024
Supply Chain Sources To Showcase Key Products For Specialty Fitness Retailers At IHRSA 2024
PLANO, TX, Mar, 2024/ENDURANCE SPORTSWIRE/ – Supply Chain Sources (SCS) will bring key products for specialty fitness retailers to the 2024 IHRSA trade show at the SCS booth #3118. Popular wellness brands will include KingSmith WalkingPad treadmills, LifeSmart™ Fitness Adjustable Dumbbells, Massage Chairs, Infrared Saunas and LifeTrend™ Yoga Sauna and...

March 5, 2024
Strava’s New Integrations Unlock a Holistic View of Training for Athletes on the Platform
SAN FRANCISCO – March 5, 2024 /ENDURANCE SPORTSWIRE/ - Strava, the leading digital community for active people with more than 120 million athletes, today announced new platform integrations with ŌURA and Open (U.S. only). Athletes now have the opportunity to bring their passive health scores – recovery and sleep –...

March 5, 2024
Bike Lease? The Sweet Spot features BikeInsure to Protect Your Bicycle!
March 5, 2024 / Superior, Colorado / ENDURANCE SPORTSWIRE/ - The Sweet Spot Bike Leasing is excited to announce the continuation of its partnership with BikeInsure, which began in 2021. This partnership has transitioned from solely insuring bicycles during the proof-of-concept phase to providing comprehensive insurance coverage for every bike...

March 5, 2024
ROKA Extends Partnership with IRONMAN World Champion Lucy Charles-Barclay
Austin, Texas (March 5, 2024) /ENDURANCE SPORTSWIRE/ - ROKA, the renowned performance design brand that creates and manufactures eyewear and technical apparel for lifestyle and competitive athletes, is thrilled to expand their current partnership with IRONMAN World Champion Lucy Charles-Barclay on a multi-year agreement to include both performance eyewear and...

March 4, 2024
Virtual Races and the Tam Time Trial Land on Movemint
SAN FRANCISCO [03/04/24] /ENDURANCE SPORTSWIRE/ - Movemint is proud to announce the beta launch of virtual events and the Tam Time Trial. Movemint’s virtual events are the segment-based challenge you’ve been waiting for. With the launch of virtual events, Movemint makes it easier than ever for organizers to hold fun...

March 4, 2024
None to Run Celebrates 4 Years of Making Running Accessible to Everyone
/ENDURANCE SPORTSWIRE/ - None to Run, an app empowering beginners and recreational runners, celebrates its 4th anniversary with over 750,000 workouts logged and growing. None to Run has pioneered a gentler approach to running and has cultivated a global community dedicated to making running more achievable and enjoyable. None to...

March 4, 2024
Wicked Comfort® Socks: Revolutionizing Maximum Cushion Running Socks with Advanced Moisture-Wicking Technology
[HICKORY, NC, March 4, 2024] – ENDURANCE SPORTSWIRE - OS1st, a trailblazer in sock innovation, proudly unveils Wicked Comfort® socks, a maximum cushion performance sock setting a new benchmark in moisture-wicking and durability. Wicked Comfort socks debut the brand’s Dry1st® technology, a groundbreaking moisture management treatment designed to swiftly wick...
March 4, 2024
UESCA launches ThryvHive – a website, business, and marketing solution created for endurance coaches
Highlands Ranch, CO – March 4, 2024 /ENDURANCE SPORTSWIRE/ – UESCA launches a website, business, and marketing solution specifically created for endurance coaches. ThryvHive is a “website as a service” offering aimed at providing coaches with an affordable solution to start and run a successful business. ThryvHive is a game-changer...

March 1, 2024
New Sight & Optic for 2024 – The names haven’t changed, but the technology has.
/ENDURANCE SPORTSWIRE/ – Norco Bicycles has unveiled a ground-up redesign for two of their mainstay models. The new Sight and Optic are here. Since introducing the bike in 2012, Sight has been the go-to for uncompromised All-Mountain performance. It’s shown up at the top of international Enduro podiums, shredded the...
February 29, 2024
Now there’s a Jumbo-Visma show: Is cycling TV the next big thing?
The story of Jumbo-Visma–now Visma – Lease a Bike is an interesting one. One of the current powerhouses in professional cycling, it traces its origins through various sponsor-driven iterations. Initially known as Kwantum, the team underwent a series of transformations with sponsorships from Superconfex, Buckler, WordPerfect, Novell, and Rabobank. However,...