PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.

February 1, 2024
Outside Interactive, Inc. Announces Launch of RUN, a New Running Media Platform
Boulder, Colo — February 1, 2024 /ENDURANCE SPORTSWIRE/ – Outside Interactive, Inc., the world’s leading creator of active lifestyle content, services, events, and experiences, launched a new running media platform, RUN, today. Built on the legacy of more than fifty years of experience in running media across Outside Magazine, Trail...

February 1, 2024
Vittoria Launches Corsa PRO Speed, the fastest tire made even faster
BENTONVILLE, (AR) 02/01/2024 /ENDURANCE SPORTSWIRE/ – Vittoria is excited to announce the launch of our latest innovation in the Corsa cotton tires family, the Corsa PRO Speed. Designed specifically for time trials and triathlon, this cutting-edge tire promises to revolutionize the racing experience of pro riders and performance-oriented amateur riders. The...

February 1, 2024
Tifosi Optics expands active-lifestyle collection with launch of Sanctum
Watkinsville, GA (February 1, 2024)/ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, is excited to launch a new single-shield sunglasses style, Sanctum. Exuding a perfect combination of fashion and functionality, Sanctum offers fans of shield-style sunglasses greater versatility across daily activities. While Tifosi has offered active-lifestyle shields...

February 1, 2024
Colnago C68 Gravel
We are pleased to introduce you to the C68 Gravel, the model that will complete the C68 platform. The C68 Gravel is the ultimate gravel bike, a masterpiece that embodies the perfect fusion of Colnago technology and timeless Italian craftsmanship, seamlessly continuing the legacy of excellence, beauty and performance embodied...
February 1, 2024
SHIELD Tape to be the Official Sport and Athletic Tape Partner of Tough Mudder US
BOSTON, MASS. (02/01/2024) /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global extreme fitness brand, announces that SHIELD HEALTH AND FITNESS will become the official tape of Tough Mudder. As an official sponsor, SHIELD will offer their world-class portfolio of athletic tapes and wraps to participants at all 2024 Tough Mudder events. As...

January 31, 2024
Altra Announces Expansion of the Timp Family with the New Timp Hiker, Timp Hiker GTX and updated Timp 5
DENVER, Colo., (January 31, 2024) /ENDURANCE SPORTSWIRE/ - Altra, a leading innovator in performance running, today announced the expansion of the Timp collection to include the new Timp Hiker and updated Altra trail running favorite the Timp 5. “The Timp has been a top choice and beloved trail running shoe...

January 31, 2024
Motiv Announces Nationwide Partnership with Runna
Huntington Beach, California – January 31, 2024 /ENDURANCE SPORTSWIRE/ – Motiv Running, a leader in organizing premier running events, today announced a new partnership with Runna, the top-rated running training app. This collaboration will debut at the upcoming Shamrock Run Portland in March and include 12 world class events from Philadelphia to...

January 31, 2024
ShowcasedEx-Strava Engineering Leader Unveils Movemint: The Platform for Athletic Events
SAN FRANCISCO - 01/31/24 /ENDURANCE SPORTSWIRE/ – Movemint, founded by ex-Strava Engineering Leader Zack Isaacs, is proud to announce the official launch of its revolutionary event management platform. With the mission of empowering race directors, timers, and athletes, Movemint believes that by creating an easy-to-use event management platform that celebrates achievement,...

January 31, 2024
Fuel Goods Teams Up with Another Mother Runner to Launch a Hysterical Valentine’s Day Box for Runners
/ENDURANCE SPORTSWIRE/ – Fuel Goods, the newest sports nutrition marketplace, and Another Mother Runner, a leading community for runners, have joined forces to launch a limited-edition Valentine’s Day box that is sure to make any runner’s heart race. The duo, known for their comedy, have put a hilarious twist on...

January 29, 2024
ShowcasedEndurance Sportswire Executive Interview Series – Michael Bleau, CEO of EventHub
Sponsorship dollars are crucial for race organizations, offering vital funding and enhancing the event experience. Exhibitors play a key role in both bolstering financial support and enriching participant experiences through their offerings. Our latest interview is with Michael Bleau, the CEO of EventHub, a leading race expo software platform. Could...