PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
November 21, 2023
Americans Are Spending More on Supplements, Especially Performance & Recovery
Health and wellness are a significant priority for Americans, and consumers are seeking an expanding number of vitamin and supplement options that range from prevention to recovery. According to NIQ, a data intelligence service provider, vitamins and supplements is a growing “super category” in terms of revenue, with sales of $13.5...
November 20, 2023
Vimazi adds to line-up with new shoe tuned to a walking gait
Portland, Ore., (Nov. 20, 2023)/ENDURANCE SPORTSWIRE/ – Vimazi, inventor of the first-ever pace-tuned running shoes, announces today the release of the first-ever tuned walking shoe. The new Z90 will accompany the road and trail running shoes in the full Vimazi collection. The Vimazi Z90 is biomechanically tuned for maximum comfort and minimum...
November 20, 2023
USA Cycling Launches New Event Organizer Resource Portal
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Cycling recently launched a portal dedicated to supporting event organizers, new and experienced. The updated interface was designed as a one-stop-shop to provide comprehensive tools and information to help event organizers produce, promote, and manage their cycling events effectively. The new site features a...
November 20, 2023
SOLE Fitness, Kinomap Announce Partnership to Further Fitness
SALT LAKE CITY (Nov. 20, 2023) /ENDURANCE SPORTSWIRE/ - SOLE Fitness, one of the largest fitness home equipment brands in the world, today announces it is partnering with Kinomap to improve and personalize the experience of SOLE cardio equipment users everywhere. Kinomap and SOLE Fitness are working together to elevate...
November 17, 2023
The ‘Apple of e-bikes’ targets profitability next year even as rivals enter bankruptcy
Cowboy, the Belgian electric bike maker, is expecting to hit full-year profitability in 2024 even as some of its market rivals are facing financial hardship. Adrien Roose, Cowboy's CEO and co-founder, told CNBC that he expects the company to reach profitability on an EBITDA basis by the end of the...
November 17, 2023
How Long Do Super Shoes Last? Here’s What the Latest Data Says.
The eternal question of how long your running shoes should last became suddenly topical a few months ago, when Tigst Assefa set a world marathon record in what Adidas billed as essentially a single-use marathon shoe. This development sparked some important discussions about sustainability, accessibility, and fairness. But it also...
November 17, 2023
RunSignup Announces RaceDay Photo Platform Optimization
Moorestown, NJ— November 17, 2023 /ENDURANCE SPORTSWIRE/ – RunSignup, the leading registration and technology provider for endurance events in the United States, announces optimization advancements in its RaceDay Photo platform. The company’s free photo platform is designed to simplify the process for photographers and race directors while delivering instant photo access...
November 16, 2023
Omorpho Raises $3M More for Weighted Fitness Vests, Apparel
Strength training may be the top fitness and wellness trend of 2024, but what if a weighted vest could accelerate results? Enter Omorpho, an Oregon-based micro-weighted fitness startup that has just closed a $3 million funding round to grow its direct-to-consumer and retail segments. The funding brings Omorpho’s total investment...
November 16, 2023
Strava releases ‘Flyover’ 3D video recap of athlete activities
Strava has unveiled its new Flyover feature, which displays a 3D video map with a signature orange polyline to recreate an athlete’s activities. aThe Flyover is a video recap of the activity from a bird’s eye view, offering Strava subscribers a different take on their activity. Starting by zooming into...
November 16, 2023
ORTLIEB Repair Week 2023 – Repair Rather Than Rebuy
AUBURN, Washington, USA /ENDURANCE SPORTSWIRE/ – Renowned for its unwavering commitment to durability and sustainability, ORTLIEB, the German manufacturer of premium waterproof backpacks, panniers, and travel bags, proudly announces the return of its annual Repair Weeks, running from November 13th to December 3rd, 2023. During this time, ORTLIEB will be offering...