PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
November 30, 2023
New Vittoria Barzo & Mezcal Rainbow Editions
BENTONVILLE, AR November 30th 2023 /ENDURANCE SPORTSWIRE/ – To celebrate the long-lasting partnership with the Union Cycliste Internationale (UCI), Vittoria unveils a new version of the popular cross-country tires Barzo and Mezcal featuring the UCI logo and a stylish rainbow swoosh on the tire sidewalls. Bringing the UCI Mountain Bike World...
November 30, 2023
Alete™ Active Nutrition partners with Henry Schein Medical Athletics & Schools to expand distribution of SaltStick®, Bonk Breaker® brands to sports medicine professionals across the country
THOUSAND OAKS, CALIF.— November 30, 2023/ENDURANCE SPORTSWIRE/ – Alete Active Nutrition, LLC (Alete) – a portfolio company that owns multiple sports nutrition brands, including SaltStick, Bonk Breaker, JoJé Bar® and Vitassium® – today announced plans to expand its United States distribution through Henry Schein Medical’s Athletics & Schools business. The partnership will...
November 29, 2023
Runners are swallowing data-tracking pills to create better watches
Researchers at the National University of Singapore’s (NUS) Yong Loo Lin School of Medicine, in collaboration with Samsung Singapore, are experimenting with a new generation of wearables that estimate with more accuracy the impact of heat strain on runners. The teamwork between NUS and Samsung will pave the way for...
November 28, 2023
Leading road safety experts Bodylite announce partnership with sports, leisure and outdoor distribution agency Reydon Sports
28th November 2023, UK/ENDURANCE SPORTSWIRE/ – Bodylite are a leading Irish sportswear brand that specialise in visibility products and active gear for runners, walkers, cyclists and outdoor enthusiasts. Founded by Padraic George in 2013, the dedicated team based in Co Carlow, Ireland, have spent many years developing their industry-leading product...
November 28, 2023
Sprints Takes the Lead at The Running Event 2023 with Innovative Sling Its
Cincinnati, OH /ENDURANCE SPORTSWIRE/ – Sprints, the pace-setter in distance running apparel and accessories, is excited to announce its triumphant return to The Running Event (TRE) this year, where they'll be showcasing their latest and most innovative strides in the running world. This year's star: the launch of their groundbreaking accessory...
November 27, 2023
Jogology Running Socks Makes Inaugural Debut at The Running Event 2023
Wake Forest, N.C. (Nov. 27, 2023) /ENDURANCE SPORTSWIRE/ – New performance running sock brand Jogology launched exclusively at Run specialty retailers throughout the U.S. in September and now is carried in over 60 retailer partners across the U.S. The new brand will make its formal debut to the industry at The...
November 27, 2023
Vimazi to introduce more pace-tuned running shoes at The Running Event 2023
Portland, Ore. (Nov. 27, 2023)/ENDURANCE SPORTSWIRE/ – Over the last year Vimazi has continued to showcase and educate the run industry on the biomechanical advantages of pace-tuned running shoes. Vimazi’s tuning technology increases impact cushioning and torsional stability over other shoe technologies and delivers important health benefits. The tuned density of Vimazi’s...
November 26, 2023
What happened to all the cycling NFTs?
It’s May 2021 and Colnago has just sold a video of a bike for more than US$8,500. Not an actual bike, a video of a vibrantly coloured C64 that just spins around. Anyone can download the video themselves, but one person has just paid a lot of money for documented...
November 22, 2023
Enduro Bearings Adds Linear Bearing Press Toolset to its Workshop Line
Oakland, California (November, 2023)/ENDURANCE SPORTSWIRE/ – Enduro Bearings understands the importance of careful bearing removal to avoid damaging expensive bicycle frames and wheel hubs, followed by precise bearing installation to optimize performance and longevity. For decades, the company has offered best-in-class bicycle bearing tools and today, as an example of the company’s...
November 22, 2023
The RunnerBox and The RiderBox Announce Limited Edition Holiday Boxes
/ENDURANCE SPORTSWIRE/ – Leaders in the endurance sport gift industry, The RunnerBox and RiderBox, have released their highly anticipated Limited-Edition Holiday Box. This annual favorite has sold out every year since its debut and early indications show this year will be no different. Over 40% of the initial stock was...