March 12, 2024

Lectric eBikes Unveils a New Commuter eBike, the Lectric ONE

PHOENIX (March 12, 2024)/ENDURANCE SPORTSWIRE/ –Lectric eBikes, 2023’s best-selling eBike company in America, today announced the launch of the Lectric ONE, its most high-tech eBike to date. Providing Lectric riders with a new level of innovation for the first time ever, the Lectric ONE is the culmination of partnerships with...

March 11, 2024

Liv Introduces The New Pique Advanced 29 Series

NEWBURY PARK, Calif. (March 11, 2024) /ENDURANCE SPORTSWIRE/ – Liv, the company dedicated to getting more women on bikes, today launched the new Pique Advanced 29 series, the 3rd generation of the performance XC product line. Tailored for race-minded cross-country riders, this series excels across both technical and fast terrains,...

March 11, 2024

Honey Stinger Expands NIL Program with Launch of National Campaign Featuring More Than 40 Athletes from Top NCAA Programs

STEAMBOAT SPRINGS, Colo. (March 11, 2024) /ENDURANCE SPORTSWIRE/ - Honey Stinger, a leading and most trusted sports nutrition brand, announces a significant expansion of its Name, Image, and Likeness (NIL) Program with the launch of a national campaign featuring more than 40 athletes from prominent NCAA programs. Through a partnership with...

March 8, 2024

Focusing on the Full Athlete Experience, IRONMAN Announces Digital Enhancements with the Launch of My IRONMAN Athlete Profile

- Athletes can now manage and review their IRONMAN experience all in one place, through the creation of a personalized My IRONMAN digital profile, enabling simplified race registration process, historical view of IRONMAN and IRONMAN 70.3 race results and analytical stat breakdowns since 2017, as well as TriClub integration and...

March 8, 2024

Livermore Valley Half Marathon Champions Sustainability with Recyclable BibBoards Bib Clips

Livermore, CA /ENDURANCE SPORTSWIRE/ - The Livermore Valley Half Marathon, known for its commitment to innovation and sustainability, has taken a significant step towards an eco-friendly race experience by partnering with BibBoards for pinless bib attachment. This forward-thinking move eliminates the need for traditional safety pins, contributing to a cleaner...

March 7, 2024

Giro hits back at UCI in helmet row, as expert says manufacturers could look at ‘legal options’

Giro, the helmet manufacturer, has insisted it "plays by the rules" after the UCI announced a review into time trial helmets, a move seemingly triggered by the launch of the new Giro Aerohead II. In a post on Instagram on Wednesday evening, Giro revealed that the UCI had authorised the...

March 6, 2024

CEP Compression Launches the NEW Run Seamless Tights and Infrared Recovery Seamless Tights

Whitsett, NC. (March 6, 2024) /ENDURANCE SPORTSWIRE/ – Today, CEP Compression, a world leader in compression products for athletes, announces the new Run Seamless Tights and Infrared Recovery Seamless Tights. Crafted from premium, sustainable materials, these tights offer comfort and performance in every season. The Run Seamless Tights are engineered...

March 6, 2024

Supply Chain Sources To Showcase Key Products For Specialty Fitness Retailers At IHRSA 2024

PLANO, TX, Mar, 2024/ENDURANCE SPORTSWIRE/ – Supply Chain Sources (SCS) will bring key products for specialty fitness retailers to the 2024 IHRSA trade show at the SCS booth #3118. Popular wellness brands will include KingSmith WalkingPad treadmills, LifeSmart™ Fitness Adjustable Dumbbells, Massage Chairs, Infrared Saunas and LifeTrend™ Yoga Sauna and...

March 5, 2024

Strava’s New Integrations Unlock a Holistic View of Training for Athletes on the Platform

SAN FRANCISCO – March 5, 2024 /ENDURANCE SPORTSWIRE/ - Strava, the leading digital community for active people with more than 120 million athletes, today announced new platform integrations with ŌURA and Open (U.S. only). Athletes now have the opportunity to bring their passive health scores – recovery and sleep –...

March 5, 2024

Bike Lease? The Sweet Spot features BikeInsure to Protect Your Bicycle!

March 5, 2024 / Superior, Colorado / ENDURANCE SPORTSWIRE/ - The Sweet Spot Bike Leasing is excited to announce the continuation of its partnership with BikeInsure, which began in 2021. This partnership has transitioned from solely insuring bicycles during the proof-of-concept phase to providing comprehensive insurance coverage for every bike...