PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
March 30, 2020
Lake & Trail From New Holland Brewing Returns for Second Release
Holland, MI, March 30, 2020 -- New Holland Brewing, craft brewery and distillery based in Holland, MI, is proud to announce the return of Lake & Trail Lager to its delicious quiver of beers. Lake & Trail, is a crisp, light copper style lager that features a slightly malty finish....
March 27, 2020
WORLD PREMIERE: THE SWISS DIGITAL 5 – Digital pro cycling race of the Tour de Suisse
Due to the coronavirus pandemic, the sporting world has ground to a halt. The prestigious spring classics and the Giro d'Italia are being postponed or cancelled. Of course, in this serious situation, the priority is to contain the virus and keep the population healthy. There have not been months without...
March 27, 2020
MYLAPS launches new chip without subscription
Despite uncertain times in many regions of the world, MYLAPS keeps on innovating. Today the latest addition to the ProChip product line was launched: the ProChip Timer Go, a brand new ProChip without subscription and for timers only. The yellow ProChip Timer Go is developed as the out-of-the-box transponder solution...
March 27, 2020
Race Roster, ASICS, and the Runkeeper™ app team up to offer a more rewarding virtual experience
London, ON — As part of Race Roster’s ongoing effort to support thousands of running events and millions of runners, Race Roster, ASICS and the Runkeeper™ app have teamed up to offer an even more engaging and rewarding virtual event experience. By working together, they are building technology that will...
March 26, 2020
A Guide for Switching Your Event to a Virtual Race
COVID-19 is spreading, forcing event organizers around the world to take measures to protect their communities. Whether or not the virus has affected your area yet, you’re probably at least planning for what you will do if it becomes unsafe to hold your race on its scheduled date. While postponement...
March 25, 2020
The Sufferfest and Wahoo Go “All In” on New Indoor Training Plans
ATLANTA, March 25, 2020 - The Sufferfest, a comprehensive training platform for time-crunched athletes that is now part of Wahoo Fitness, today announced the release of a suite of training plans designed specifically for athletes who are staying indoors due to the current global health crisis. These four-week “All In”...
March 25, 2020
Kitsbow Partners with Local Outdoor Industry Manufacturers to Accelerate COVID-19 Face Shield Production
Old Fort, N.C. (March 25, 2020) — After pivoting its premium bike apparel production to make face masks and shields for first responders and medical providers in Western North Carolina, Kitsbow experienced unanticipated engagement from all over the U.S., with demand totaling more than 100,000 units in the first week....
March 25, 2020
In wake of COVID-19 race cancellations, Run The Edge co-founded by Olympian Adam Goucher to offer FREE virtual race options
Boulder, CO March 25, 2020 – The COVID-19 crisis has sent the world spinning with a flood of event cancellations. Nearly every running race and event scheduled this spring has been canceled or postponed. “To athletes training for races, this news can feel devastating,” said Run The Edge Co-Founder and...
March 25, 2020
Credit Union Cherry Blossom Ten Mile Run and Outside Interactive Announce Free Official 2020 Remote Participation Through a “Simulated” Race Day Experience
Washington, DC (March 25th, 2020) – Today it was announced that the Credit Union Cherry Blossom Ten Mile Run has introduced Outside Interactive’s race day simulator technology for treadmill runners as an integral component of its free virtual race offering for this year’s cancelled race due to the Covid-19 virus,...
March 24, 2020
Chrome Industries Rallies Maker Community to Aid Face Mask Production
PORTLAND, Ore. - March 24, 2020 - As reported by the NYT, CNN, and others, there’s a nationwide shortage of protective masks for healthcare professionals. With the news of doctors willing to use bandanas as protection, and an influx of requests from doctors at private practices asking for help, Chrome...