PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
January 23, 2020
It will cost you $30,000 to ride with Lance Armstrong for a week
Lance Armstrong and George Hincapie will host a cycling holiday this year, in which 12 guests will pay $30,000 for five days of riding on the Spanish island of Mallorca. The trip is named 'The Move Mallorca 2020', borrowing the name of Armstrong's cycling podcast, and is listed on the website...
January 23, 2020
BUFF® Bolsters Cold Weather Collections in Fall 2020 Line
(Santa Rosa, CA) January 23, 2020 - Buff, Inc., the U.S. subsidiary of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts, athletes, and anglers, is excited to announce its Fall 2020 collection headlined by technical and functional enhancements within two of their most popular cold-weather lines — ThermoNet®...
January 23, 2020
Honey Stinger Helps Spartan Athletes Conquer the Obstacles
STEAMBOAT SPRINGS, Colo. (Jan. 23, 2020) — Honey Stinger, the honey-focused sports nutrition brand, has partnered with Spartan, the world’s largest obstacle race and endurance brand, as the official on-course energy partner and official gel partner of the 2020 Spartan US race series. Through the partnership, Honey Stinger will provide...
January 23, 2020
Superfeet Secures New Balance License Agreement
New Balance Insoles Shaped by Superfeet -- Available Now FERNDALE, Wash. (January 23, 2020) –Since 1977, the naturally supportive and energizing foundation of Superfeet insoles have helped millions experience life-changing comfort, pain relief, and sports performance. Building upon their unwavering commitment to support as many people as possible Superfeet and...
January 23, 2020
Dawn To Dusk Launches The World’s First Bottle Cage Ecosystem
An immersive and collaborative approach to storage on bikes. ESCONDIDO, CA - Dawn To Dusk, a hydration and repair storage accessory company specifically designing for gravel and mountain bikes, launched the world’s first bottle cage ecosystem revolutionizing the way riders carry hydration, prevent dehydration, and allow riders to explore longer. “The...
January 23, 2020
The Suunto Elite Team Announces its Athlete Selections for 2020
The Suunto Elite Team Announces its Athlete Selections for 2020 OGDEN, Utah (January 23, 2020) – Suunto, a global leader in sports watches, dive computers and precision instruments, announces the selection of its athlete team for the 2020 competition season. The Suunto Elite Team, formerly the Suunto Multisport Team, will...
January 22, 2020
POWDR and Mammut Announce New Apparel, Equipment and Marketing Partnership
Mammut to Outfit More Than 8,000 POWDR Employees as the Official Uniform and Technical Safety Equipment Supplier Park City, UT, Jan. 22, 2020 – POWDR, an adventure lifestyle company with destinations across North America, announced today a new long-term partnership with Mammut, the leading Swiss-born premium outdoors brand, with more...
January 22, 2020
deboer wetsuits is proud to have TRI UK as retail partner in the UK
Try on, demo, and purchase deboer wetsuits at TRI UK stores Stamford, CT, Release: January 22, 2020. deboer wetsuits is proud to have TRI UK as a retail partner in the UK. TRI UK has 29 years of experience in triathlon with stores in Yeovil, the Midlands, and Glasgow. Jon Pressling,...
January 21, 2020
Perfect Hydration Signs Pro Skateboarders David Loy and Dan Mancina as Brand Partners
Alkaline Water Brand Continues Expansion in Fitness Community LOS ANGELES (January 21, 2020) – Perfect Hydration – ultra purified alkaline water with electrolytes – announced that it signed professional skateboarders David Loy and Dan Mancina as brand partners. In these roles, Loy and Mancina will promote Perfect Hydration’s mission to bring...
January 21, 2020
More Than Half of Polyester in Adidas’ Sneakers Will Be Recycled This Year
Adidas has achieved a major milestone on the sustainability front. The sportswear giant has announced that more than half of the polyester used in its products this year will come from recycled plastic waste. It also shared plans to use only recycled polyester starting in 2024. Further, the Three Stripes expects to produce...