March 10, 2020

Warm Up to Winter Training with the February-March Edition RunnerBox and RiderBox

On February 1st, The RunnerBox and The RiderBox debuted their February-March, ‘Almost Spring’ box. Shipping out every other month, this athlete-run subscription company has selected products that will motivate subscribers to push through winter days while getting them prepared for the upcoming spring race season. Andrew Giniat, professional cyclist and...

March 9, 2020

New Holland Announces Partnership with Ragnar Trail Series

Holland, MI, March 9, 2020 -- New Holland Brewing, craft brewery and distillery based in Holland, MI, today announced a partnership with Ragnar Trail Series as the race’s Official Beer Partner. Renowned for flavorful and unique craft beer offerings, New Holland will offer runners and attendees high-quality craft beer, and...

March 9, 2020

Tips for Raising More Money for Race Charity Partners

One of the most rewarding parts of race organizing is selecting a charity partner to fundraise for. Your race may have just one charity partner or it may allow participants to fundraise for the charity of their choice. Regardless, you want to make sure that your race raises as the...

March 6, 2020

Merrell Collaborates with Trail Sisters on Women’s-Specific Trail Running Collection

ROCKFORD, Mich. (March 6, 2020) — Powerful alone, women are unstoppable together. Merrell partnered with Trail Sisters on the design for the print of two of their women’s-specific trail runners: the Antora and Banshee (launching end of March 2020). Trail Sisters is a community of women with a mission to grow...

March 6, 2020

NorCalUltras Announces Partnership with SynchroKnit™ Powered by Wigwam

Cool, CA – NorCalUltras is excited to announce its new partnership with SynchroKnit Powered by Wigwam. The brand will be sponsoring the Way too Cool 50K, American River 50 Mile Endurance Run and Rio Del Lago 100 Mile Endurance Run, which are three of the most premier ultra endurance events...

March 5, 2020

Ladder Launches Science-Based Ladder Hydration

March 5, 2020– Today Ladder, the sports nutrition company founded by LeBron James and Arnold Schwarzenegger, launches its all-new, science-based Ladder Hydration, a performance sports drink that replenishes all the electrolytes lost in sweat. Using Ladder’s Refuel Ratio, Ladder Hydration combines all the essential electrolytes and minerals the body needs...

March 4, 2020

Nike unveils the official uniforms for the 2020 Summer Olympics—and they’re completely sustainable

Ahead of the Olympic games in Tokyo this summer, Nike revealed a new collection that spotlights sustainable materials. The innovative fabrics include polyester made from recycled plastic bottles and nylon, as well as rubber and yarn waste from Nike factories. Check them out on Forbes.

March 4, 2020

Introducing Kalk INK: CAKE’s Newest Off-Road Electric Motorcycle

(Stockholm, Sweden – March 4, 2020) – CAKE, the Swedish manufacturer of lightweight electric off-road performance motorcycles, today announced the launch of Kalk INK. This off-road electric motorcycle is an iteration of the game-changing Kalk OR platform and provides riders with a fast, hassle-free and thrilling backcountry experience that does...

March 3, 2020

Hoka One One ventures into apparel with sustainable performance and lifestyle options

The Deckers Brands company revealed its debut apparel line, a 27-piece collection geared to the needs of all athletes. The apparel ranges from $12 to $250 and is only available online. Read more on Footwear News.

March 3, 2020

2019 IRONMAN Athlete Choice Awards Announced for IRONMAN and IRONMAN 70.3 Triathlons

TAMPA, Fla. (March 3, 2020) – The IRONMAN Group, a Wanda Sports Group company (Nasdaq: WSG), today announced the results of its 2019 Athlete Choice Awards, releasing the Top 10 highest-scoring events in a variety of categories based solely on athlete surveys from all of the 2019 IRONMAN® and IRONMAN...