PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
April 28, 2020
Team USA Age Group Athlete Sue Reynolds Releases “The Athlete Inside: The Transforming Power of Hope, Tenacity and Faith”
COLORADO SPRINGS, Colo. — The USA Triathlon Foundation and Fortress Press today announced that “The Athlete Inside: The Transforming Power of Hope, Tenacity, and Faith,” by Team USA age group triathlete Sue Reynolds, is available for purchase today. The debut book follows Reynolds’ four-year journey as she lost 200 pounds,...
April 28, 2020
Allbirds is now making running shoes
Allbirds fans love the brand’s eco-friendly lifestyle sneakers. And now, the company has sustainability-focused performance shoes. The shoe was created with natural materials including its Sugarcane-based SweetFoam, eucalyptus and a reengineered version of its merino wool. Read more on Footwear News.
April 28, 2020
VirtualSportsRacing.com Announces $1 Sign-Up for Event Organizers Hosting Virtual Endurance Events
Dallas, Texas – April 28, 2020 – VirtualSportsRacing.com, an innovative digital platform for virtual sports races, events and challenges, today announced $1 per registration pricing for all race directors, event organizers, brands and charities looking to host virtual endurance, multisport and gym events for their participants for events starting any time...
April 27, 2020
Peloton sets record for most people streaming a single live class with 23,000 riders
The record-breaking class was led by Robin Arzón, Peloton's vice president and head instructor, who broadcasted the 30-minute Pop Ride right from her ... living room. It also beat the company's previous record of 19,000 riders in its 2019 Turkey Burn class. Read more on Mashable.
April 27, 2020
Toray’s New Kudos XT Sets New Standards For DWR Durability
Toray Industries, Inc. has announced Kudos XT, a new Durable Waterproof Treatment delivering higher levels of durability for both abrasion and machine washing. The breakdown of DWR treatment and subsequent "wetting out" of a garment's outer layer has been a top consumer complaint since the advent of waterproof/breathable fabrics. DWR...
April 26, 2020
iFit Makes Treadmill Travellin’ at Home a Reality
LOGAN, Utah, April 27, 2020—iFit, the leading interactive, connected fitness technology, is now streaming its Egypt walking series, a 14-part tour. This walking series is available to all iFit members and all free trial users of the newly launched iFit app. With iFit’s newly launched app, iFit’s award-winning workouts can...
April 24, 2020
Naked Sports Innovations Collaborates With Virtual Trail Running Film Festival
What: Trail Running Film Festival: Virtual Edition When: Friday May 1st, 2020 5:30pm (PST) Brief For years the Trail Running Film Festival has brought the most relevant trail stories and visual artistry to theaters across the country. We’re adapting and responding to “distant socializing” with a 2 hour live stream...
April 23, 2020
Headsweats Launches Face Masks and Gives Back to Grassroots Aid Partners
BOULDER, Colo. (April 23st, 2020) – Headsweats, the leader in high-performance apparel and headwear, has teamed up with Grassroots Aid Partners (GAP) to donate masks for volunteers who provide hot food to communities that have been largely affected due to the coronavirus disease (COVID-19) pandemic. Grassroots Aid Partners believes in...
April 23, 2020
LEOMO Brings Wearable Motion Analysis Technology into Performance Running
Boulder, CO (April 23, 2020) — With the release of its five new running-specific Motion Performance Indicators (MPIs), LEOMO Inc. has created a new digital paradigm to allow runners and triathletes to precisely understand the complexity of their entire gait cycle and make appropriate changes in real-time for optimal efficiency...
April 23, 2020
Active at Altitude announces Runners Mindset program to keep runners mindful and motivated during COVID pandemic
Estes Park, CO – Active at Altitude, creator of experiences that educate, inspire, and empower an active, healthy, mindful lifestyle, has announced a new program to help guide runners through these challenging times with an uncertain future for races due to the COVID pandemic. Runners Mindset delivers 21 daily mindset...