PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
May 20, 2020
Q&A: Director Marina Zenovich on the making of LANCE
Documentary filmmaker Marina Zenovich discusses 'LANCE,' her ESPN 30 for 30 film set to air this Sunday. Read more on VeloNews. On a related note, apparently Armstrong is not in love with the film according to this interview in USA Today.
May 20, 2020
The Pro’s Closet Introduces New Carbon Frame Warranty
(Boulder, CO – May 20, 2020)- The Pro’s Closet, the world’s largest and most trusted brand in pre-owned cycling, announces today that all of its carbon bikes and frames are now backed by a new Carbon Frame Warranty. This is the latest initiative by The Pro’s Closet to bring the...
May 20, 2020
4iiii Innovations Inc. announces Cervélo Co-Founder, Phil White, as Acting President
Cochrane, AB Canada, May 20, 2020 1300H GMT 4iiii Innovations Inc. welcomes Phil White as its Acting President to fortify the company’s growth trajectory as an innovation leader in sports electronics and sensor technology. White was the co-founder of Cervélo Cycles, a global brand well known for innovation that grew...
May 20, 2020
EnMotive’s Virtual Event Fulfillment ships 100,000 goody bags since Covid-19 shutdown
May 20, 2020 (Chicago, IL)– EnMotive, the world-class leader in growth-driven technology solutions for events, has fulfilled 100,000 goody-bags for virtual events since the onset of COVID-19 restrictions. The EnMotive virtual event offering is one of the premier services in the endurance market. The offering includes streamlined registration, uploading of...
May 19, 2020
Strava leaderboards and routes no longer free; subscription model the future for fitness platform
Encouraging more users to pay for a Strava subscription will, according to co-founders Mark Gainey and Michael Horvath, fund future product development and, crucially, provide a route for the company, founded in 2009, to become profitable. Read more on BikeRadar.
May 19, 2020
The Athlete’s Gut Is a Problem-Solving Guide to the Gut for Athletes
Boulder, CO, USA — May 19, 2020 — The Athlete’s Gut by Dr. Patrick Wilson is an informative guide for endurance athletes to explore the digestive system and troubleshoot gut-related issues. Combining the latest research on exercise and the gut with humorous descriptions and relatable stories, Dr. Wilson makes the often-complicated...
May 18, 2020
NordicTrack Treadmill Makes History With Ultra-Marathoner Zach Bitter’s New 100-Mile World Record
(LOGAN, Utah) — NordicTrack powered by iFit, the leader in at-home connected fitness equipment, contributed to running history with elite runner Zach Bitter, who set a new world record for 100 miles on a treadmill, with a time of 12:09:15. Bitter’s average pace was roughly 7:12 per mile, and he ran...
May 18, 2020
Nuun Hydration Debuts New 3-Part Performance Supplement System, The Podium Series
SEATTLE May 18, 2020 – Today the functional hydration company, Nuun, launches their newest product suite, The Podium Series. Designed for high effort and high-performance exercise, The Podium Series consists of three formulas: Nuun Prime, Nuun Endurance and Nuun Recover. Each of these is intended to meet the specific physiological...
May 17, 2020
Honey Stinger Elevates Fueling for Athletes with New PLUS+ Performance Chews
STEAMBOAT SPRINGS, Colo. (May 15, 2020) — Honey Stinger, the honey-focused sports nutrition brand, today introduces PLUS+ Performance Chews, a product line designed to help athletes optimize performance across their most demanding efforts. Specially formulated with caffeine and electrolytes, the new PLUS+ Performance Chews – an addition to the brand’s...
May 15, 2020
Together, XTERRA Community brings Connect Series to Life
Minneapolis, MN (May 15, 2020) - XTERRA Global has joined forces with its own community – “The Tribe” – to create XTERRA Connect. The initiative delivers daily content to XTERRA’s social media and digital platforms that inspires community support and perpetuates the “Live More” spirit the brand has fostered throughout...