PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
July 29, 2024
Last Chance to Sign Up for the Paris 2024 connected Marathon Pour Tous in Conjunction with the 2024 Summer Olympic Games
Paris, France /ENDURANCE SPORTSWIRE/ – Time is running out for those eager to participate in the Paris 2024 connected Marathon For All (or as they say in Paris, Marathon Pour Tous), an extraordinary virtual event happening alongside the 2024 Paris Summer Olympic Games. This is your final opportunity to join...
July 28, 2024
Laidlow Wins London T100 Triathlon to Prove He’s Very Much Still Around
London, UK /ENDURANCE SPORTSWIRE/ - Sam Laidlow claimed his first T100 win and then let out a roar of relief that echoed all around a jumping ExCel Centre in London this afternoon. It was a very emotional victory for the Frenchman, who has had to deal with a challenging season...
July 25, 2024
Asics Debuts 3D Printed Sockliners Made for Individual Foot Shapes at New Personalization Studio in Paris
According to the athletic brand, it has partnered with French tech company Dassault Systèmes to open a studio in Paris to test a new service providing on-demand sockliners personalized for individual foot shape. Dubbed the “Asics Personalization Studio,” the company described the activation as an “ultra-compact factory.” At the studio,...
July 24, 2024
“Running as Fast as We Can” is the newest read from Strong Girl Publishing
/ENDURANCE SPORTSWIRE/ – Running As Fast As We Can is Molly Hurford’s debut young adult novel. It is available for pre-order and will be released on StrongGirlPublishing.com and wherever books are sold September 17, 2024. Juniors Krista and Elle might have been best friends once. Not anymore. But they do...
July 24, 2024
Nix Biosensors Integrates with TrainingPeaks for Seamless Hydration Monitoring
BOSTON, MASS — July 24, 2024 /ENDURANCE SPORTSWIRE/ - Nix Biosensors, the leading provider of cutting-edge hydration monitoring technology, is proud to announce its latest integration with TrainingPeaks, the world's most popular training and coaching platform for endurance athletes. This strategic partnership solidifies Nix's commitment to partnering with industry leaders...
July 23, 2024
Maurten Secures $22M for Next-Gen Energy Gels
Maurten, a Sweden-based sports nutrition company that’s created an advanced carbohydrate fuel ecosystem, is having a stellar month, just in time for the Olympics. Following a €20 million ($21.7 million) investment led by IRIS Ventures, the brand is now entering its next growth phase, with plans to expand beyond sports...
July 23, 2024
Alive in Death Valley: A Collaboration to Survive The World’s Toughest Foot Race
Melbourne, Victoria (July 22, 2024) /ENDURANCE SPORTSWIRE/ - Australian brand, 2XU, the global leader in compression apparel, and Los Angeles-based District Vision have collaborated on a new limited edition collection inspired by the Badwater 135 ultramarathon. The collaboration features three outfits from 2XU matched with a pair of ultra lightweight...
July 22, 2024
Why Running Clubs Are the New Dating App
Like many other singles, I have grown exasperated by the apps. According the the Pew Research Center, at least 30 percent of American adults have used dating apps at some point, and we are fairly evenly split between finding the experience to be a net positive or net negative. Just over half say...
July 20, 2024
SylvanSport Celebrates 20 Years of Innovating Camping Experiences with Micro Adventure Series
Brevard, NC – July 20, 2024 /ENDURANCE SPORTSWIRE/ – SylvanSport, the Brevard, NC-based innovator and manufacturer of renowned adventure travel trailers, pop-up campers, rooftop tents, and outdoor gear, celebrates its 20th anniversary with the launch of its latest product line, the 2025 Micro Adventure Series (MAS). Maintaining the brand’s commitment to...
July 18, 2024
BOA Fit System Proven to Enhance Cycling Footwear Performance
Denver, CO (July 18, 2024)/ENDURANCE SPORTSWIRE/ – BOA® Technology, the creators of the award-winning patented BOA® Fit System, partners with leading brands to create high performance fit solutions that enable the world’s best athletes in Cycling, Snow, Athletic, and Outdoor sports to get dialed in and perform at their peak....