PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
November 4, 2020
LEOMO Launches World’s First Fully Remote Running Form Analysis Service
Boulder, CO (Nov. 4, 2020) — LEOMO Inc. conducts various tests in collaboration with the world’s top endurance athletes, coaches and sports scientists using its revolutionary motion analysis technology. Its portable TYPE-S system has the proven ability to track the precise motion of cyclists and runners and determine how to...
November 3, 2020
Barebells Expands Line of Bestselling Protein Bars with Hazelnut and Nougat
LOS ANGELES (November 3, 2020) – Barebells – the revolutionary, high-in-protein, no added sugar* protein bar brand – has expanded their line of bestselling protein bars to welcome Hazelnut & Nougat, the brand’s sixth flavor profile to hit U.S. markets. Wrapped in milk chocolate with a creamy nougat center and...
November 2, 2020
Under Armour is selling MyFitnessPal and exiting stores
While other companies are "all in" on fitness platforms primarily resulting from the growing online workout boom, Under Armour is taking a loss on its MyFitnessPal acquisition it made just five years ago for $475M. The company is selling the diet- and exercise-tracking app to investment firm Francisco Partners for...
November 2, 2020
INCUS launch Nova Run for Performance tracking
INCUS Performance are delighted to release the first running performance integrations for INCUS | NOVA as a BETA, after the success of their swimming launch in February 2020. The INCUS | NOVA is a small wearable device, worn in compatible apparel at the top of the spine, that measures detailed...
October 29, 2020
Harley-Davidson unveils a gorgeous new electric bike called Serial 1
The stunning new electric bike that it says will go on sale in March 2021 - and the motorcycle manufacturer is also spinning out its e-bike division as a separate company, called Serial 1 Cycle. Read more on The Verge.
October 29, 2020
Tracksmith Introduces New York Pioneer Club Collection
BOSTON (Oct. 29, 2020) – Inspired by the legacy of New York Pioneer Club athlete Ted Corbitt and in celebration of 50 years of New York’s marathon, Tracksmith today introduces the New York Pioneer Club Collection, a capsule collection designed in collaboration with writer, coach, and Black Roses NYC founder...
October 28, 2020
Whoop, maker of the fitness tracker that pro athletes love, is now valued at $1.2 billion
Some of the biggest names in sports are investing in the wearable company Whoop amid a global pandemic. The fitness tracking company announced it closed a $100 million financing round. Whoop is the fitness tracker of choice for a number of pro athletes, now used to help monitor potential symptoms...
October 28, 2020
Western North Carolina Companies Announce Bike Raffle To Support Pisgah Forest
Oct. 28th, 2020 - For the fourth consecutive year, Cane Creek Cycling Components has brought together a group of cycling component manufacturers to build a very special bike with a noble purpose. The bike will be raffled with all proceeds directly benefiting the Pisgah Conservancy and their mission to support the...
October 27, 2020
RunSignup’s Geographic Shipping Feature Expands Virtual Race Opportunity
Moorestown, NJ – RunSignup | GiveSignup, the leading all-in-one platform for in-person and virtual endurance events, unveiled a new shipping charge feature to help race directors manage the cost of shipping internationally. As the virtual event market has grown throughout 2020, races have found themselves with a new opportunity: international...
October 27, 2020
Sea to Summit Announces New Highly-Anticipated Tent Lineup for Spring 2021
Boulder, CO (October 27, 2020) — Sea to Summit, the globally recognized adventure equipment brand headquartered in Perth, Western Australia, is pleased to announce the company’s entry into technical backcountry tents. Following more than three years of rigorous research and design, Sea to Summit will be releasing two lightweight tent...