PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
March 29, 2021
Bawi Mana Holding, LLC Develops 100% Natural CBD Shot
MESQUITE, TX (March, 2021) — Pickle Juice –the world's first and only scientifically proven, anti-cramping solution– announced the launch of Bawi Mana Holding, LLC to bring functional and emerging products to market, beginning with their 100% natural Orange Burst CBD Shot designed to provide various benefits targeting the mind and body. The brand’s...
March 29, 2021
Francis Ngannou, NOCCO BCAA Beverage Brand Ambassador Becomes the Heavyweight UFC Champion
Las Vegas, NV (March, 2021) - Francis Ngannou, a global NOCCO athlete, became the Heavyweight UFC Champion Saturday night. His journey from homelessness to championship was not an easy one. Against all odds, Ngannou’s continued perseverance and unbreakable spirit made his win possible. "I feel humbled and honored to be...
March 29, 2021
Relay race support added to the sodisp Challenge Platform
Relay races are a great way for teams to work together in achieving a common goal. It's the ultimate way to improve team building and engaging communities! Examples of relay races are a weekend-long relay race, or a triathlon done by 3 team members and then combined in a final...
March 26, 2021
New Mobile App – Designed for the Triathlon Official – Improves Athlete Experience
(Chicago, IL) - She was on the back of a motorcycle at one of the world’s largest triathlons when it hit her – the typical age grouper raced with thousands of dollars in state-of-the-art technology. Advanced nutritional potions, progressive bikes, smart watches linked to Strava and electronic shifting were everywhere,...
March 25, 2021
The Running Boom Continues: How Asics, New Balance and Saucony Plan to Win in 2021
Here is a more detailed look at the running landscape and what it will take for brands to win in this year and beyond. Footwear News
March 25, 2021
Pirelli Announces Quality Bicycle Products to Distribute Pirelli Cycling Tires in North America
Milan, Italy, March 25, 2021 — Pirelli announces today that the U.S.-based company Quality Bicycle Products will be a new distributor of the Pirelli Cycling tire range for the North American market. This is a natural step for Pirelli to further its role in the North American cycling market and...
March 25, 2021
Parcours Launch Brand New Wheelset – The Parcours Ronde
British brand Parcours have added an exciting new all-road wheelset to their range, the Parcours Ronde. Aerodynamically optimised for a 28mm tyre whilst weighing in at just 1,400g, the Ronde wheelset builds upon Parcours #thinkwider rim technology from their award-winning Strade wheelset (2020) and applies it to a shallower carbon...
March 24, 2021
Brompton, Freitag, Partner to Put Stylish, Sustainable New Spin on Backpacks for Bike Commutes
NEW YORK (March 24, 2021) – Brompton Bicycle, the London-based manufacturer of the iconic Brompton folding bike, and Zurich’s bag manufacturer, FREITAG, have quite a bit in common: They’re both into “re-cycling,” which means thinking and acting in sustainable cycles, and they’re both all about riding bikes. Both are also...
March 23, 2021
Peloton Buys Wearables, AI, Hardware Companies in Deal Flurry
Peloton Interactive Inc. recently acquired three companies, adding technology and expertise in wearable devices, artificial intelligence, digital voice assistants, and interactive workout mats. The New York-based fitness technology company bought Aiqudo Inc. in February, and Atlas Wearables Inc. and Otari late last year. Bloomberg (paywall)
March 23, 2021
Lululemon Has Big Apparel Plans for Men
Lululemon, a staple in women’s athleisure the last few years, is using its understanding of performance wear to improve its menswear. Front Office Sports