PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
February 3, 2025
La Sportiva Debuts 1000-Fill Lumina Down Series and Expands Premium Alpine Tech Line for Fall 2025
BOULDER, CO (Feb. 3, 2025) /ENDURANCE SPORTSWIRE/ - La Sportiva, the leader in mountain performance gear and apparel, announced today their apparel line for fall 2025. The new line expands the winter Alpine Tech collection and sees the introduction of the Lumina Down Jacket Series and new Gore-Tex® Performance shells....
January 30, 2025
La Sportiva Launches the Prodigio Max: A Maximal Shoe for the Mountains
Jan. 30, 2025 (BOULDER, Colo.) /ENDURANCE SPORTSWIRE/ - La Sportiva, makers of the world’s finest mountain gear, today unveiled the Prodigio Max, a highly cushioned trail shoe with an innovative midsole that changes the game for maximalist footwear. Engineered to combine comfort and responsiveness with technical performance, the Prodigio Max...
January 29, 2025
Segway Reveals Details for Step-Through And Moto-Inspired eBike Models
Segway, the creators of those unique self-balancing stand-up scooters, have stepped into the ebike game. Segway says their ebikes aim to make riding easier, more fun, safer, more convenient and more accessible to more people. BikeRumor
January 29, 2025
Perceev Announces 2025 GTM Advisory Board
January 29, 2025 /ENDURANCE SPORTSWIRE/ - Perceev, a leading platform for race day engagement and marketing in the endurance sports industry, is pleased to announce impactful new additions to its 2025 Go To Market Advisory Board. The board comprises seasoned experts in event management, athlete and fan experience, brand activations,...
January 27, 2025
Fitbit to Pay $12.5M Fine for Failing to Report Ionic Smartwatch Defect
The U.S. Consumer Product Safety Commission (CPSC) announced on Friday, January 23, that Fitbit, LLC, headquartered in San Francisco, CA, has agreed to pay a $12.25 million civil penalty. The CPSC charges that Fitbit knowingly failed to immediately report to the CPSC, as required by law, that its Ionic Smartwatches...
January 23, 2025
UCI Approves Nix Hydration Biosensors for Race-Day Use
The UCI has approved Nix Biosenors hydration monitoring technology for race-day use. Starting in the 2025 season, teams can integrate Nix’s real-time hydration data into their fueling strategies during the race. Will this help riders stay on top of their hydration needs, or is it adding more gadgetry to an...
January 22, 2025
Want to ride one of the top 25 rides in the world? Then you’ve got to ride the Marin Century
/ENDURANCE SPORTSWIRE/ - From challenging climbs to scenic coastal roads, participants can choose from five route options. The event is not only a celebration of cycling but also an opportunity to promote healthy living and showcase the beauty of Marin County. It is recognized by Outside Magazine as one of...
January 22, 2025
Hoka’s First-Ever Dress Shoe Is Curiously Technical (and Kind of Bizarre)
For the past few years, Hoka shoes have dominated UTMB, the world’s most prestigious trail race, traversing more than 100 miles through three separate countries. But it’s the brand’s first-ever dress shoe that will really test Hoka’s range. Gear Patrol
January 22, 2025
Reflo Introduces “Reloop” Sustainable Technology Into Teamwear to Radically Reduce Sportswear Waste
January 22, 2025 /ENDURANCE SPORTSWIRE/ - Reflo, the sustainable performancewear brand, has introduced its pioneering Reloop by Reflo technology to teamwear in a move set to redefine the sportswear industry. Recycled and recyclable, Reloop garments are crafted from 100% mono-fibre recycled materials, specifically designed to be recycled at the end...
January 21, 2025
Expand Your 2025 Fitness Journey with Kinomap’s New Passport Feature
PARIS (January 21, 2025) /ENDURANCE SPORTSWIRE/ - Kinomap, the innovative and immersive training app for cycling, running, and indoor rowing, has introduced a new feature that will revolutionize your 2025 workouts: the Kinomap Passport. Designed to transform every training session into a global adventure, the Passport offers a unique blend...