PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
May 15, 2021
Leslie Jordan announces their NEW super soft TRI-Blend fabric
Portland, OR – Leslie Jordan announces their NEW super soft tri-blend fabric to their already extensive performance and lifestyle apparel line. Leslie Jordan, Inc. specializes in creating shirts & finisher giveaway items that race directors can customize completely, and that runners will run to collect. While tri-blend fabric isn’t inherently...
May 15, 2021
HOKA ONE ONE® Launches the All-New Clifton 8
(GOLETA, Calif.), May 15, 2021 – HOKA ONE ONE®,a division of Deckers Brands (NYSE: DECK), announces the launch of the Clifton 8, the latest update to one of the brand’s most popular franchises. Offering the features that have made the Clifton a beloved family of shoes for runners of all...
May 13, 2021
Po Campo Introduces Visi-Hemp®, the World’s First Reflective Hemp Fabric, in New Micromobility Commuter Collection
New York, NY – As the first bike bag brand to cater exclusively to the growing and underserved micromobility population, Po Campo is proud to launch its sustainable, highly reflective City Lights Collection. Micromobility is defined as people using bikes and/or scooters for short trips under five miles. Designed with...
May 13, 2021
Incus Performance Look to Expand Their Workforce to Continue to Shape the Future of Fitness Technology
Following the great success of a recent investment round, the team at INCUS Performance have announced plans for further rapid growth with the addition of twelve new roles within their team. They are recruiting for multiple positions, spanning across sales, e-commerce, data science, cloud engineering and app development, to accelerate...
May 12, 2021
Marmot Chooses Joy Over Suffering
Rohnert Park, Calif. – Marmot wants the outdoor industry to stop selling suffering. It’s time to reach new consumers and celebrate the real reason we all go outdoors: fun and friends. Marmot has completely refreshed, revamped and reinvented the category. Their Spring 2022 line looks like nothing else in the...
May 12, 2021
AI and a Brave New Running World
AI is the inevitable future of athletics posed to revolutionize the endurance sporting industry. PodiumRunner lays out where we are, and what we can expect to see in the coming years.
May 12, 2021
Island Brands USA Launches Summer’s Two New Favorite Beers
Charleston, SC (May 2021)- Island Brands USA, producers of clean, better-for-you, super premium beer, is thrilled to announce the launch of their two newest products, Island Southern Peach & Island Lemonada. These two flavors are poised and ready to not only fuel awesome summer adventures, but also deliver a superior...
May 12, 2021
IMT Des Moines Marathon Announces Wolfe Eye Clinic to Provide Athletes with Digital Images
Des Moines, IA (May 12, 2021) – The IMT Des Moines Marathon is pleased to announce free digital images presented by Wolfe Eye Clinic for all athletes participating in the races this year. MarathonFoto, the official event photography provider for the IMT Des Moines Marathon, estimates they will take over...
May 12, 2021
GSI Outdoors Launches Sustainability Partnership with Seatrees
Spokane, Wash. — GSI Outdoors today announced a partnership with SeaTrees, an ocean-positive project from the non-profit charity Sustainable Surf. GSI Outdoors has a goal to actively counterbalance its carbon emissions, and SeaTrees, an organization full of great people doing outstanding work to help reverse climate change, is a company that not only aligns...
May 12, 2021
Big Sneaker, Small Footprint: Adidas, Allbirds Collab on Lowest Carbon Emission Shoe
After a 12-month collaboration, rival brands adidas and Allbirds today unveiled what they see as the future of sustainable shoe design. The FUTURECRAFT.FOOTPRINT, a limited-run proof-of-concept shoe, produces an estimated 2.94 kg of carbon per pair. That makes it both brands’ first sub-3kg carbon footprint shoes, and less than half that...