PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
June 29, 2021
Marmot Celebrates Its Partnership with The Venture Out Project
Rohnert Park, Calif. — Jun 29, 2021— This month Marmot announced a continuation, expansion, and appreciation of its partnership with The Venture Out Project, a 501c3 non-profit that leads outdoor trips and courses for LGBTQ+ people to experience the outdoors and providing education and support that helps schools and organizations...
June 29, 2021
Go Hybrid and Combine In-Person Events with Challenges to Increase Reach and Sponsor Value
As more and more events are able to go back to in-person events, it's key to support both in-person and do-anywhere events on the same platform. This not only offers best-in-class experience to all participants but also increases sponsor opportunities by increasing the reach of your event. Integrated results platform...
June 28, 2021
Hyland’s Doubles Down on Cycling, Adding Paul Thomas to the Hyland’s Powered Family
LOS ANGELES – June 28, 2021 – Hyland’s, a century-old leader in products to support a healthy, active lifestyle, is proud to announce the addition of elite cyclist Paul Thomas to the Hyland’s Powered athlete roster. Thomas will support the cycling initiatives of Hyland’s Powered, including coaching their cycling teams at the 2021...
June 24, 2021
A Fit for Every Body: REI Co-op Announces Expanded Apparel Sizing
The retailer will soon offer up to women’s size 20 in a core group of activities. Yoga, hiking, snow sports, running, fitness, swimming, and cycling are at the top of the list. Not only will it offer gear in a wider range of sizes, but it will also commit to...
June 23, 2021
Bird launches new e-bike and Smart Bikeshare platform to meet demand for eco-friendly transportation
Bird has announced the addition of shared e-bikes to its fleet of micro-electric vehicles, as well as the launch of the Bird Bike. Bird currently operates e-scooters in more than 250 cities globally and will bring its shared bikes and Smart Bikeshare platform to select cities this year. BikeBiz
June 23, 2021
Increase engagement of in-person events and hybrid challenges with Finisher Certificates and Virtual Bibs on sodisp.com
Two new, much requested, features have been released on the sodisp.com challenge platform. Virtual Bibs and Finisher Certificates add two more great pieces of shareable content to further improve user engagement during each challenge. Both features are also available for in-person events. The Virtual Bib is emailed to each participant at the...
June 22, 2021
Peloton reportedly venturing into wearables market with digital heart rate armband
Still-confidential details and images of the armband device, which were reviewed by Bloomberg, show that the band would come in two different sizes and pair wirelessly with Peloton’s cycles and treadmills, in addition to phones, tablets and televisions that use the company’s workout app. CNBC
June 22, 2021
Peloton Using Corporate Wellness Plan to Gain New Users
The fitness company announced that it is rolling out a new corporate wellness program for businesses which will provide “employees access to innovative mental and physical resources,” including the Peloton app and discounts on Peloton hardware. Samsung and Wayfair are among the first companies to sign up for the program, gaining...
June 22, 2021
Ascent Protein Releases Limited-Time-Only Blueberry Raspberry Pre-Workout Flavor
DENVER, COLORADO - June 22, 2021 - This week, Ascent Protein announced a limited-time only release of their Pre-Workout product in Blueberry Raspberry. It will be sold for a limited time on Ascentprotein.com and Amazon starting June 22nd. The limited-time release of Blueberry Raspberry Pre-Workout joins a lineup of delicious flavors...
June 22, 2021
NATHAN Sports’ Pinnacle 12L Hydration Vest Earns REI Co-op Editors’ Choice Award
Fountain Valley, CA - NATHAN Sports is thrilled to announce that its latest innovation in hydration vest technology, the Pinnacle 12L, has earned the REI Co-op Editors’ Choice Award. These awards honor the top-performing gear carried by the retailer, and the new Pinnacle vest struck testers with its ingenious storage...
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