PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
December 22, 2021
GO Sleeves Signs Partnership Deal with World Champion Runner Joseph Gray and World Champion Triathlete Josiah Middaugh
San Jose, CA /ENDURANCE SPORTSWIRE/ - GO Sleeves, the company that introduced the world’s first and only compression sleeve with built-in kinesiology strips, announced today the signing of World Champion Runner Joseph Gray and Professional Triathlete Josiah Middaugh to an ongoing partnership contract. “I couldn’t be more excited or proud...
December 21, 2021
Fitness Apps Market Could Be Worth $120.37B by 2030
According to a study by Allied Market Research, in 2020, the fitness apps market was worth a total of $13.78 billion, and the compound annual growth rate would be 24.3%. The study suggested that an increased awareness of “a healthy lifestyle” and “diet-related diseases,” as well as an increased use of devices...
December 21, 2021
Want to prevent injuries? Wear cushioned shoes
The highly cushioned shoe versus the minimalist shoe debate has been a topic of conversation among runners for years, but it appears the pendulum is swinging in the direction of cushion. In a recent study, researchers found that runners who wore more cushioned shoes experienced lower rates of injuries than those...
December 21, 2021
Thousands of JD Group Stores To Sell ABG’s Reebok
Reebok, purchased by Authentic Brands Group in August, will now be sold in thousands of JD Group stores thanks to a new agreement between the companies. The non-exclusive deal comes after ABG announced plans to buy Reebok from Adidas for $2.46 billion — the acquisition is set to close in Q1 2022. JD Group, which...
December 21, 2021
Google Assembles an Apple Watch Competitor
Google is taking another swing at smartwatches. The tech giant is said to be in the final stages of development for its long-rumored Pixel Watch and is anticipating a 2022 product launch. Fitt Insider
December 20, 2021
MYLAPS and IRONMAN Europe extend partnership through 2024
Haarlem/Frankfurt /ENDURANCE SPORTSWIRE/ - MYLAPS Sports Timing and IRONMAN Europe extend their partnership for an additional year. Participants at most IRONMAN races across Europe will be assured of the latest developments in timekeeping through 2024. Commencing in 2021, the extensive partnership between the sports timing company and the iconic endurance...
December 20, 2021
US Team in World’s Toughest Endurance Race
On November 18th, registration opened for One Water Race, the world's toughest endurance race, 23-25 August 2022. The interest is great and registrations have been received from all over the world. The United States has secured participation for its top team with world athletes and are ready for the first...
December 20, 2021
InsideTracker Pro Delivers Data-Driven Coaching Capabilities to 345 Qualified Professional Partners in 2021
CAMBRIDGE, Mass.— Dec. 20, 2021/ENDURANCE SPORTSWIRE/ - InsideTracker, the leading truly personalized performance and nutrition system, added 345 professional partners to its InsideTracker Pro program since launch in March 2021, giving turnkey access to science-backed recommendations based on blood, DNA and fitness tracker data to thousands of strength and endurance athlete...
December 17, 2021
Stages Cycling Introduces Factory Installed Power for 12-Speed Dura Ace and Ultegra
(Boulder, CO – December 17, 2021) StagesⓇ Cycling, a leading cycling technology company, has expanded its Factory Installed Power Meter Service options to include Shimano’s latest 12- Speed Dura Ace R9200 and Ultegra R8100 cranks. For now, Stages will offer Factory Installed Dura Ace R9200 and Ultegra R8100 power meters...
December 17, 2021
Echelon Heats Up Peloton Rivalry with New Bike
The 125-pound EX-8S bike — which sells for $2,399 — features a 24-inch HD touchscreen display that flips 180-degrees. It also supports Wi-Fi and Bluetooth connectivity. Front Office Sports