PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
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September 29, 2022
Yamaha Bicycles Announces Two All-New YDX-MORO e-MTB Models
CYPRESS, Calif. – September 29, 2022 /ENDURANCE SPORTSWIRE/ - Yamaha Bicycles is expanding its full suspension e-Mountain Bike lineup with two all-new YDX-MORO models boasting the flagship PW-X3 center-mounted drive unit, patented Dual Twin™ frame, and proprietary Quad Sensor system. The new YDX-MORO 07 and YDX-MORO 05 models bring impressive...
September 29, 2022
Peloton will sell Bikes, Treads at Dick’s Sporting Goods in its first brick-and-mortar partnership
The collaboration will make Dick’s the first brick-and-mortar retailer outside of its namesake stores to carry Peloton equipment. Peloton had long been an exclusively direct-to-consumer business before it began selling its products on Amazon in August. CNBC
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September 29, 2022
ShowcasedBonesteel Films to Release “Shadow of a Wheel” Cycling-Themed Documentary in Spring ‘23
Asheville, North Carolina (Sept 29, 2022) /ENDURANCE SPORTSWIRE/ – Can one bike ride change your life? That topic is the essence of a new documentary film, “Shadow of a Wheel”, by award-winning production company Bonesteel Films, and the answer is a definitive YES. Having produced numerous documentaries for PBS and others, Bonesteel...
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September 29, 2022
Pureboost, Amazon’s #1 Selling Clean Energy Drink, Raises Over $2M+ Within Hours of Launching Community Round to the Public on Wefunder’s Community Investment Platform
San Diego, CA /ENDURANCE SPORTSWIRE/ - Pureboost, the #1 best-selling antioxidant clean energy drink mix that is free of sugar and sucralose, debuts with over $2M on Wefunder, the most popular crowdfunding platform in the US, just hours after their public launch on September 28, at 9am EST. Known for...
September 28, 2022
Tracksmith launch their first running shoe
Known for its for high-quality, vintage-inspired running clothing, Tracksmith has now, in a surprising but intriguing move, gone into high-performance footwear. The shoe, which Tracksmith is calling the Eliot Runner, uses Pebax foam to provide what the US firm says is ' perfect balance of cushioning and responsiveness with a...
September 28, 2022
Lululemon to Launch At-Home Fitness Platform
Lululemon Athletica Inc. is launching a new fitness-content platform that would allow customers to access on-demand and live-streamed classes at home. The athletic apparel retailer said Wednesday that Lululemon Studio would become accessible starting on Oct. 5 through its smart-home gym product Mirror and its app. Market Watch
September 27, 2022
Fox Racing Enters Performance Training Category
Fox Racing, the global leader in motocross and mountain bike safety equipment and apparel, today announced the brand’s introduction into the performance training category. The new launch that expands the inclusivity of Fox Racing, will debut in both men’s and women. The collection’s designs place athlete needs first, ensuring this...
September 27, 2022
Pearl Izumi Trims Staff, Plans Sale Of Colorado Headquarters
Pearl Izumi has eliminated an undisclosed number of positions at its Louisville, CO headquarters and plans to sell its headquarters building, according to a report from BusinessDen. The cycling apparel brand was acquired by United Sports Brands in May. Candi Whitsel, SVP of marketing at United Sports Brands, declined to...
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September 27, 2022
INFINIT Nutrition Athlete Bradyn Lange Wins Chequamegon 40
Cincinnati, OH, September 27, 2022 /ENDURANCE SPORTSWIRE/ - INFINIT Nutrition athlete Bradyn Lange won the 2022 edition of the Chequamegon 40 in the men’s category, with a time of 2:05:54. The flagship event of the Chequamegon MTB Festival, the 40-mile race started in Hayward, Wisconsin, traveling through the picturesque Birkie...
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September 27, 2022
ShowcasedOnline Cycling Hub Offers Free Trial to Cyclists Everywhere
HOLLAND, MI (September 27, 2022) /ENDURANCE SPORTSWIRE/ – 10 Buck Bike Club, LLC—an online community created by cyclists, for cyclists—is now offering an easy, no-cost trial membership to cyclists of all abilities from around the world to continue building a safe, friendly, inclusive cycling community unlike any on the Internet. Created...