PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
September 14, 2022
BUFF® Releases Fall-Winter 2022-23 Collection
SANTA ROSA, California /ENDURANCE SPORTSWIRE/ - BUFF®, creator of versatile performance head and neckwear for all-season outdoor enthusiasts, announces the launch of its fall-winter 2022-23 collection. The brand celebrates 30 years of innovation, incorporating two new eco-friendly materials into its collection: PrimaLoft® Bio™ Fleece, a 100-percent recycled synthetic fiber made from...
September 14, 2022
MicroOLED Introduces the First AR Solution to Enable Real-Time Display of Apple Watch Sensor Data
GRENOBLE, France and BOSTON, Mass., Sept. 14, 2022/ENDURANCE SPORTSWIRE/ – MicroOLED, the company that specializes in the design and manufacture of OLED microdisplays, today announced the first of its kind integration of the ActiveLook “Light AR” platform with Apple Watch. The integration allows Apple Watch users to connect ActiveLook-enabled eyewear directly to...
September 13, 2022
Peloton’s new bike rental program is officially live
Earlier this year, the program was offered to a testing pool of a select few states. Rentals were available through some of Peloton's in-person showrooms in Texas, Florida, Minnesota, and Colorado, among a few other locations. The brand is now diving head-first into the rental market by expanding across the...
September 13, 2022
Thule Warns Of Bike Market Inventory Imbalance
Thule Group said excessive inventory levels in the cycling channel have worsened in recent months and would impact sales and profitability in the second half of the year. Thule noted that it communicated in its half-year report on July 21 that the general market in bike retail, at the time,...
September 13, 2022
Fast Talk Laboratories Releases Complete Guide to Polarized Training Featuring Dr. Stephen Seiler, Free for a Limited Time
September 13, 2022 – Boulder, Colorado, USA/ENDURANCE SPORTSWIRE/ – Fast Talk Labs has released a complete guide to polarized training for endurance athletes which is free and open to all with no registration required through September 29. In this new Polarized Training Pathway, Dr. Stephen Seiler, the pioneer of polarized training research,...
September 12, 2022
Performance Sportswear Brand On Partners With Trove to Launch “Onward” Resale Site and Online Trade-In Program
ZURICH & BRISBANE, Calif. -- Performance sportswear brand On today announced the launch of Onward, a new resale site and online trade-in program powered by Trove, the Recommerce Operating System™. The Onward program is an extension of On’s existing ESG initiatives that focus on driving sustainability through innovation and elevating circularity across On’s product...
September 12, 2022
Tonal to Raise $100M at $1.9B Valuation
Home gym-maker Tonal is looking to raise $100 million in financing in a deal that would value the company at $1.9 billion, according to Bloomberg. The potential funding round for Tonal — backed by a star-studded group of investors including Serena Williams, LeBron James, Mike Tyson, Drew Brees, and others...
September 9, 2022
Velo Saddles Introduces Nitrogen-Infused AtmosFoam to The Cycling Industry
/ENDURANCE SPORTSWIRE/ – Leading saddles manufacturer, Velo Saddles, introduces their new Velo AtmosFoam (VAF), a nitrogen-infused foam designed to enhance performance and durability attributes in their products while minimizing the environmental impact of the production process. Velo AtmosFoam is lightweight and provides incredible support for the rider’s sit bones to improve...
September 9, 2022
Bivo Launches New Custom Bottle Program
For Immediate Release (September 9, 2022)/ENDURANCE SPORTSWIRE/ – Bivo, the world’s first stainless steel sport bottle maker, is thrilled to announce a new custom engraving program that vastly expands their ability to create unique bottles for corporate and event customers. By enlisting a domestic laser etching partner Bivo is able to...
September 8, 2022
Exclusive Pilot Program for Sports Club “Sport Metaverse”
Tallin, Estonia, 8 September 2022. /ENDURANCE SPORTSWIRE/ – Sport is a part of life that carries emotions and lasting relationships. Zetly, uses the latest and most advanced technological solutions, to harness these sports emotions, fan involvement, and create a bridge to the digital world for the entire sports industry. Zetly uses blockchain...
