PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
March 21, 2023
RBC GranFondo Whistler innovates annual apparel product line to reduce costs while increasing quality, sales & profits
VANCOUVER, BC /ENDURANCE SPORTSWIRE/ – RBC GranFondo Whistler (road cycling) today announced early sales performance following a switch to white label apparel production for 2023. Following multiple years of partnerships with various apparel suppliers, this move has allowed the event company to keep quality high while reducing costs and passing the benefit on...
March 21, 2023
Sportive Breaks launches new website that makes it even easier to find the perfect cycling trip
21st March 2023 - Manchester, UK /ENDURANCE SPORTSWIRE/ – Sportive Breaks is launching an all-new website that not only captures the dramatic landscapes and iconic roads of the events it offers, but has also been designed to smooth the process from booking online to arrival on the startline. It’s all supported by inspirational...
March 21, 2023
Cycling kit industry branded ‘deeply broken’ as yet another brand closes down
The American apparel manufacturer from North Carolina today announced that it will cease operations in April, following an unsuccessful round of community financing. CEO David Billstrom explained that the recent WeFunder community financing campaign fell short, raising only 50% of the brand’s one-million dollar target. Cycling Weekly
March 21, 2023
Peak Ski Company and Pebblebee® Introduce Innovative New Technology: Peak Lôc8™
BOZEMAN, Montana (March 21, 2023) /ENDURANCE SPORTSWIRE/ – Peak Ski Company and its strategic partner Pebblebee® unveiled PEAK Lôc8™, a first-of-its-kind locating and tracking device that will be embedded within certain models of Peak Ski Company’s 2023/24 line of innovative skis. PEAK Lôc8 provides users with the ability to locate their Peak...
March 21, 2023
H2O Audio Releases PLAYLIST+™, Groundbreaking Audio Technology Never-Seen-Before in Headphones, PRO Series Products, and a New App
SAN DIEGO, March 21, 2023 /ENDURANCE SPORTSWIRE/ - H2O Audio, a 20-year pioneer in developing superior waterproof audio products, is proud to debut its latest innovation. PLAYLIST+™ is groundbreaking technology that loads and stores content from any popular streaming app into the memory of headphones for offline play back later...
March 21, 2023
Tim and Rinny Launch Coaching Business Leveraging TriDot
DALLAS, TX – March 21, 2023 /ENDURANCE SPORTSWIRE/ - Mirinda (“Rinny”) Carfrae and Tim O’Donnell announced the launch of their coaching business that will leverage TriDot’s Optimized Triathlon Training®, technology driven by data and artificial intelligence. Their coaching business will focus on triathlon enhancing the lives of athletes through proper life...
March 20, 2023
Pirelli Presents The New P ZERO Race TLR, The Fastest Tubeless Tire of The Road Bike Range
Milan, Italy, 20th March 2023 /ENDURANCE SPORTSWIRE/ – Pirelli is launching its new P ZERO Race TLR, the tubeless version of its clincher tire for road bikes. This product has been redesigned with new technologies and is manufactured in the modernized and innovative Pirelli plant in Milan-Bollate. The new tubeless ready...
March 17, 2023
Supersapiens DQ for Pro Athlete
The UCI has disqualified a pro cyclist for using a Supersapiens sensor during the Strade Bianche two weeks ago. She finished 3rd. For those not familiar, Supersapiens is a continuous glucose monitor system, which lets athletes see their glucose levels in almost real-time (there’s some slight delay because it’s measuring...
March 16, 2023
Purposeful eyewear for the outdoor-inspired: Colorado company reveals new brand identity and 8 new product lines
WHEAT RIDGE, Colo. (March 16, 2023) /ENDURANCE SPORTSWIRE/ - After one year in the making, Optic Nerve Eyewear reveals a new brand identity with a refreshed logo and tagline that aligns with the launch of eight new products to further elevate the brand’s sustainable offerings. Launched in 1981, this Colorado-based...
March 16, 2023
Pinarello Launches new Nytro E Road and Gravel E Bikes
/ENDURANCE SPORTSWIRE/ Pinarello is proud to announce the launch of the Pinarello Nytro E, an exciting range of road and gravel e-bikes designed without compromise to perform at a high-level and created with adventure in mind, allowing riders to tackle long rides and steep Alpine climbs with more agility and...