News Topics
June 28, 2023
Can You Mix Booze and Exercise?
Few rigorous clinical trials have studied the effects of alcohol on workouts, said Jennifer Sacheck-Ward, the chair of the exercise and nutrition science department at George Washington University. Still, the research that does exist indicates that mixing the two can counteract many of the health benefits of exercise — or...
June 28, 2023
Australian entrepreneur aims to create a doping-encouraged Olympics
An Australian entrepreneur is aiming to develop a controversial alternative to the Olympic Games called The Enhanced Games, where athletes are free to participate without drug testing and are encouraged to embrace performance-enhancing drugs. Canadian Running
June 28, 2023
Kitman Labs Announces Transcontinental Deal with Chicago Fire and FC Lugano
Menlo Park California and Chicago, Illinois (June 28, 2023)/ENDURANCE SPORTSWIRE/ – Kitman Labs, the global SaaS platform providing the only single, centralized operating system for performance intelligence in the elite performance industry, announced a recent deal with the Chicago Fire of Major League Soccer (MLS) and FC Lugano of the Swiss Super...
June 28, 2023
Jesper Svensson and Antony Costes to go head-to-head at Challenge Vansbro
/ENDURANCE SPORTSWIRE/ – Costes could use a win after failing to defend his title at Challenge Geraardsbergen earlier this month. At Challenge Vansbro, the Frenchman hopes to forget that negative feeling and for that reason alone he will be one hundred percent committed - or maybe even extra - to take...
June 28, 2023
Thömus USA Taps SIMBOL Communications as North American PR Agency of Record
Santa Monica, California June, 2023 /ENDURANCE SPORTSWIRE/ – Backed by a brand heritage of design and technology – plus countless World-Cup-level results, such as Lars Forster's win at last weekend's Leogang XCO event – Thömus USA, the North American manufacturer and retailer of Thömus SA bicycles of Switzerland, has teamed up with SIMBOL...
June 28, 2023
Safa Brian Announces “Tour to The Tour”
/ENDURANCE SPORTSWIRE/ – Safa Brian, cyclist and filmmaker, announced in a video on his YouTube channel today that he and two of his talented friends—Alex Colorito (videographer) and Taylor Dawson (cyclist)—are departing on Saturday, July 2nd, for a European bike adventure. Over ten days, the crew will enjoy a route that...
June 28, 2023
SMITH Announces New Ultrarunning Team & The Launch of The Vert Pivlock Performance Sunglass
PORTLAND, Oregon /ENDURANCE SPORTSWIRE/ - SMITH is excited to announce the growth of its performance running category with new innovative eyewear, the Vert PivLock™ sunglass, along with the addition of several industry-leading professional ultrarunners expanding the incredible team of athletes and ambassadors for the iconic active sports brand. Following the...
June 28, 2023
BibRave Elevates Brooks Running Reach to Lifestyle Consumers
Honolulu, HI/ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, launched an Influencer campaign as part of their year-long retainer with Brooks Running, to position how Brooks performance running and walking shoes can transition to everyday life and be part of personal fashion expression. The campaign leveraged Brooks’ evergreen...
June 27, 2023
Is Physical Activity Good for Bone Density? A New Study Reveals the Answer
Osteoporosis impacts almost 20% of women and 5% of men ages 50 and up, according to the Centers for Disease Control and Prevention, making it a concern for many. Now, a new study suggests that working out regularly can help with bone health. Prevention
June 27, 2023
Freedom to Run: Understanding Racial Representation in Running Participation, the Trail Running Experience, and Running Industry Employment as a Pathway to Racial Justice
/ENDURANCE SPORTSWIRE/ – Launching their “#FreedomToRun” campaign for Juneteenth 2023, the Running Industry Diversity Coalition (RIDC), a 501(c)(3) nonprofit, today released a series of three studies on racial representation in running participation and industry employment. Produced in partnership with Bentley University, these in-depth analyses provide first-of-its-kind research to establish a baseline...
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