News Topics
May 24, 2024
Ironman offers free entries to athletes who DNFd at Ironman 70.3 Morro Bay due to tough swim conditions
Last weekend athletes competing at Ironman 70.3 Morro Bay faced tough conditions during the swim. The athletes faced a stiff current that was so strong many athletes weren’t able to make any forward progress. That strong current was enough to force many swimmers to pull out of the race, leading to...
May 24, 2024
Deckers CEO Says Innovation is Hoka’s ‘Top Priority,’ as the Performance Shoe Brand Continues to Grab Market Share From Nike
On the product front, Hoka is driving growth and consumer acquisition through innovative updates and new introductions across a diverse assortment of footwear. Innovation is the Hoka brand’s top priority, continuing to develop groundbreaking products that energize consumers around the world. FN
May 23, 2024
Opinion: How AI will make pro racing even faster
Training diaries that live on the cloud have become the norm for most athletes over the last twenty years. And as data analysis has proliferated in everything from sleep quality to body weight, to heart rate to on-bike power, metrics are now drawn from algorithms to predict performance. Of course,...
May 23, 2024
Nearly 400 Fail To Finish Iron Man Morro Bay After Water Currents
The Ironman 70.3 Morro Bay on California’s picturesque Central Coast had 1437 competitors this year and 378 of them didn’t finish the race, mostly due to treacherous water currents during the 1.2-mile ocean swim that caused mayhem and led to many Ironmen needing to be rescued by boat. BroBible
May 23, 2024
Cyclists rarely choose the shortest route but the one that feels shortest’ says new study – GCN
Cyclists prioritise safety and convenience, even if it means riding further, according to new research that hopes to improve analysis of cycling route planning and influence policymaking. A new paper by Miroslawa Lukawska of the Technical University of Denmark showcases a review of 33 prior studies from a variety of countries...
May 23, 2024
Remark Raises $10.3 Million to Make AI More Human for E-commerce
New York, NY - May 23, 2024/ENDURANCE SPORTSWIRE/ – Remark, a pioneering company dedicated to humanizing the online retail experience, has successfully raised $10.3 million in a funding round led by notable investors including Stripe, Spero, Shine, and Neo. This investment will propel Remark’s mission to make e-commerce more engaging...
May 23, 2024
Slow running is on the rise… but what’s the appeal?
In modern life it can often feel like everything is a race. Racing to get a promotion in work, meet a partner, buy a house. And yet amid the rat race that is modern life a quiet revolution is taking place: slow running. When people think about running they might...
May 23, 2024
ShowcasedSpartans Conquer Cancer Together: GoFundraise and American Cancer Society Partner Again!
/ENDURANCE SPORTSWIRE/ – Building on the success of their 2023 partnership which raised over $140,000 GoFundraise and the American Cancer Society (ACS) are continuing to work together to empower Spartan Racers to raise critical funds in the fight against cancer. "We're thrilled to continue our partnership with ACS and empower...
May 23, 2024
GFNY Villard-de-Lans was 2023’s voted best course and happens again this Sunday
New York City, May 23, 2024 /ENDURANCE SPORTSWIRE/ - This Sunday, GFNY Villard de Lans offers riders a challenging 163,4 km race course with an elevation gain of 3973m. Athletes will tackle a spectacular route in the mountainous Vercors region with the base at an altitude of 1050m. “Villard-de-Lans is...
May 23, 2024
Icy Hot Named the Official Topical Pain Relief Partner of Tough Mudder U.S. & Canada
BOSTON, MASS. (5/21/24) /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global extreme fitness brand, announces that Icy Hot will become the Official Topical Pain Relief of Tough Mudder. As an official partner, Icy Hot, part of the Sanofi Consumer Healthcare portfolio, will offer their top-of-the-line portfolio of topical pain relief products...