News Topics
September 14, 2020
Fitbit Receives Regulatory Clearance For ECG App To Identify Atrial Fibrillation (AFib)
Fitbit has received 510(k) clearance from the U.S. Food and Drug Administration, as well as Conformité Européenne marking in the European Union, for its electrocardiogram (ECG) app to assess heart rhythm for atrial fibrillation, a condition that affects more than 33.5 million people globally. The Fitbit ECG App will be...
September 14, 2020
The Pikes Peak APEX Pushes Forward to Raise Funds for The Pikes Peak Outdoor Recreation Alliance Trail Stewardship Fund
Colorado Springs, Colorado — The Pikes Peak APEX presented by RockShox is not only attracting a strong professional field of racers for the 4-day mountain bike challenge on the slopes of Pikes Peak, but it is raising funds to improve the trails in the Pikes Peak region. The first-year event...
September 14, 2020
OutsidePR Adds Sarah Niklas As Account Manager
SAUSALITO, Calif. – OutsidePR, the outdoor industry’s leading public relations agency, is pleased to announce the hiring of Sarah Niklas as account manager. Sarah joins the team with over eight years of expertise in the public relations and event sector of the outdoor industry, and will lead efforts on strategy...
September 14, 2020
New Holland Brewing Rolls Out Iconic Dragon’s Milk Reserve For Fall Savoring
Holland, MI, Sept. 14 2020 -- As the summer of 2020 draws to a close, New Holland Brewing Co. is releasing an updated throwback Dragon’s Milk Reserve bottling for nostalgic and fall-inspired enjoyment. Available beginning in October, the final Reserve release of 2020 pairs Dragon’s Milk Bourbon Barrel-Aged Stout with...
September 14, 2020
Stages Cycling Hosts October Global SPARK Fitness Event
Boulder, Colorado – Stages® Cycling, LLC is proud to present SPARK, a StagesStudio™ event, powered by StagesCloud™, that grants participants around the globe a month of prescribed workouts, community, and virtual camaraderie. The participation cost of $25 mobilizes an individual who depends on a working bicycle for work, school, access...
September 14, 2020
CamelBak® Brings Lightweight Performance to Redesigned Bike Packs for Spring 2021
PETALUMA, Calif. (Sept. 14, 2020) – CamelBak®, the global leader in award-winning personal hydration products, introduces a redesigned collection of its most popular bike packs for spring 2021 as part of its continued focus on delivering lightweight performance on the trail. Packs in the new lineup include the new Rogue™ Light,...
September 11, 2020
The new drug in endurance doping
Operation Aderlass, an investigation into the doping allegations brought against German physician Mark Schmidt, has discovered the use of a new endurance drug called synthetic hemoglobin H7379, a synthetic form of oxygen-transporting hemoglobin, but is harder to detect. Read more on Canadian Running.
September 11, 2020
Why Did a Virtual Ultra Ban “Black Lives Matter”?
The infamous race director Lazarus Lake and runner Ben Chan disagree on whether the running community is a place for serious debate. Read more on Outside Online.
September 11, 2020
Blyss Running Celebrates Five Years in Business, Partners with Darby Communications
Asheville, NC – Sep. 11, 2020 –Blyss Running, the Asheville-based maker of women’s athletic apparel, announces a partnership with Darby Communications to amplify the celebration of its fifth anniversary and new product for Fall ‘20. As their PR agency of record, Darby Communications will work with journalists in the fitness...
September 10, 2020
Survey finds that morning exercise can boost creativity, productivity at work
Exercise has many positive impacts, but when it comes to work, it can really make a difference throughout the day. A recent study shows that a far higher percentage of people who exercised in the morning or during the work day noted high levels of focus, creativity and energy at...