News Topics
September 17, 2020
Beirut Marathon Association to Host Virtual 5k to Bring Light to the City After Recent Tragedy
To support and bring relief to the people of Beirut, who are continuing to struggle after a tragic explosion in August, the Beirut Marathon Association will be hosting a global virtual 5k called Embrace Beirut. All of the proceeds collected from the virtual event will be donated to the Lebanese...
September 16, 2020
Zwift Raises $450 Million Investment; Series C Round Led by KKR
Zwift, the global online fitness platform for cyclists and runners, today announced a $450 million minority investment led by leading global investment firm KKR, accompanied by other new investors Permira, Specialized Bicycle Components’ venture capital fund, Zone 5 Ventures and the Amazon Alexa Fund and existing investors including True, Highland...
September 16, 2020
London Marathon to cut prize fund by nearly half for next month’s race.
The London Marathon is to cut its prize fund for next month’s race by nearly half because of the financial hit from the Covid-19 pandemic. Last year organizers awarded $313,000 in prize money to elite athletes, with another $850,000 up for grabs in time bonuses. However, for the first time there will be a...
September 16, 2020
Zwift lands whopping $450 million in funding ked by KKR.
Zwift, a 350-person, Long Beach, California-based online fitness platform that immerses cyclists and runners in 3D-generated worlds, just raised a hefty $450 million in funding led by the investment firm KKR in exchange for a minority stake in its business. Zwift has now raised $620 million altogether and is valued at north...
September 16, 2020
Santa Cruz, Cervélo, Gazelle Bikes Join the PeopleForBikes Coalition
BOULDER, CO (Sept. 16, 2020) — Santa Cruz Bicycles, Cervélo and Gazelle Bikes are proud to become new members of the PeopleForBikes Coalition, an industry-wide trade group of more than 270 bicycle brands and suppliers united in improving bicycling across the U.S. Santa Cruz CEO Joe Graney will join the...
September 16, 2020
J&A Racing welcomes Brooks Running as the Official #RunHappy Partner for the 2020 fall virtual race season
September 16, 2020 – J&A Racing, a nationally recognized race management company based in Virginia Beach, Virginia, is thrilled to welcome Brooks Running to its race series. Brooks Running will serve as the #RunHappy Partner of J&A Racing’s fall virtual running events kicking off with the Old Point National Bank...
September 16, 2020
Challenged Athletes Foundation 2020 Community Challenge Presented by Vega Gains Momentum Going into Back Half
Watch the Week 6 Challenge Digest here SAN DIEGO, CA – (September 16, 2020) – In just six weeks of launching, the first-ever 2020 CAF Community Challenge presented by Vega has raised nearly $700,000 to support individuals with physical challenges. Close to 700 participants have from across the globe are...
September 16, 2020
Balega Debuts 2020 Limited Edition ‘Grit and Grace’ Collection to Benefit Breast Cancer Prevention Partners
DURHAM, N.C. — Balega International, a leading sock brand in the run specialty market, is proud to announce its continued support of Breast Cancer Prevention Partners (BCPP) with the release of its Fall 2020 limited edition Grit and Grace collection. One dollar from every pair of Grit and Grace socks...
September 15, 2020
Sea Otter Play virtual event opens Thursday with 250+ brands
Sea Otter Play, a virtual event for consumers, will have more than 100 participating companies representing 250 brands, offering chances to interact with brands, visit virtual expo booths, win product prizes, and watch the world premiere of the new Ritual MTB film, among other features. Sea Otter Play also includes...
September 15, 2020
USA Swimming has announced the formation of two new committees focussed on providing strategic guidance with regard to equity, diversity, and inclusion.
The first group, the Black Leadership in Aquatics Coalition (Team BLAC), is comprised of a group of past and present US national team swimmers, while the second group, called the DEI Council will consist of members of the US swimming community. Find out more about the committees on SwimSwam.
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