BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
October 18, 2023
TrainingPeaks Races Forward with Backbone Partnership
Boulder, CO (October 18, 2023) /ENDURANCE SPORTSWIRE/ - TrainingPeaks, the industry-leading training app for endurance coaches and athletes, today announced its partnership with Backbone to lead its public relations efforts. Backbone will focus on elevating the brand’s awareness in existing markets and driving growth in new target markets. “The team...
October 18, 2023
Jay Holder Named Executive Director of Running USA
Oct. 18, 2023/ENDURANCE SPORTSWIRE/ – The Running USA Board of Directors today announced that Jay Holder of Atlanta has been named Executive Director of the organization, becoming the fifth leader to helm the non-profit in its 24-year history. Holder worked for the last seven years as Vice President of Marketing and...
October 18, 2023
Gladstone appoints Endurance Zone to revolutionise member engagement in the UK leisure industry
/ENDURANCE SPORTSWIRE/ – Gladstone, a leading leisure management solution provider for gyms, universities, and health clubs, has announced a strategic partnership with Endurance Zone, a global provider of reward and engagement solutions built for the sports, fitness, and health sector. This innovative collaboration aims to enhance member engagement and loyalty...
October 17, 2023
Peloton Expands Into Austria
Peloton announced its expansion into Austria, its fifth market outside the U.S. Starting today, the Peloton Bike, Bike+, and select accessories will be available to consumers in Austria through its expanded relationship with Amazon. Sport-Tiedje, the largest specialist retailer of home fitness equipment in Europe, will sell Peloton Bike, Bike+,...
October 17, 2023
USA Cycling Partners with USC Masters Sports Science to Offer High Performance Internship Program
CARSON, Calif. /ENDURANCE SPORTSWIRE/ – USA Cycling, the national governing body for competitive cycling in the United States, is thrilled to announce a partnership with the University of Southern California (USC) Masters Sports Science Program. This collaboration is set to provide an educational opportunity for students in a high-performance cycling environment....
October 17, 2023
Empowering The Athlete Within: Exercise Intelligence Partners with Supersapiens
Atlanta – 17 October 2023 /ENDURANCE SPORTSWIRE/ – Supersapiens, the world’s first glucose management system for athletes, is excited to announce its strategic partnership with Exercise Intelligence (EXI), an acclaimed health and exercise innovator. United in a shared vision, both entities aim to "awaken the athlete within everyone", harnessing the power...
October 17, 2023
Fundraising Record Broken at the 51st Annual ASICS Falmouth Road Race
FALMOUTH, Mass. /ENDURANCE SPORTSWIRE/ – The 51st annual ASICS Falmouth Road Race saw records broken not only in times clocked on the course but also in charity fundraising. The 2023 event brought in $7,226,357.05, bringing the total overall funds raised since 2000 to $63.7M. This number is thanks to the 3,800...
October 16, 2023
Lululemon Athletica to Join S&P 500 Index
Lululemon Athletica will join the S&P 500 index before the stock market opens on October 18. Stocks added to the S&P 500 and other benchmarks often see a solid near-term boost as investors add their shares to funds that track the major indices. Lululemon, which went public in 2007, has a...
October 13, 2023
ENVO Drive Systems Launches Initiative to Diversify Winter Tourism with Thrilling Electric Snow Vehicles
Vancouver, Canada (October 13, 2023)/ENDURANCE SPORTSWIRE/ – As winter approaches and the anticipation for snow-covered landscapes builds, ENVO Drive Systems – designers of traditional e-bikes as well as unique, purpose-built e-vehicles for snow, water and 4-wheeling – is aiming to transform the tourism scene for winter resorts, and more importantly their guests,...
October 12, 2023
Class-action lawsuit filed against Shimano, Specialized and Trek over Hollowtech crank failures
A proposed class action lawsuit has been filed against Shimano, Specialized and Trek in the USA in the wake of the massive Hollowtech crankset recall. The lawsuit alleges the crankset recall is inadequate, claiming that, by not recalling all Hollowtech cranksets, Shimano is working hard to limit the cost of fixing the...
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