BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
October 23, 2024
Gamified Fitness App Scores Deal on ABC’s “Shark Tank”
With an emphasis on community, Card.io allows people to come together and form teams to engage in outdoor fitness and competitive social games such as Turf Wars, where they claim an area of town and defend it from others as they walk, run, and cycle. Athletech News
October 23, 2024
Decathlon innovation hub invests in leading second-hand e-bike company
Global sports business Decathlon has invested in Rebike Mobility GmbH, described as “Central Europe’s leading second-hand e-bike company”, via its own innovation hub, Decathlon Pulse. BikeBiz
October 23, 2024
EXEC: Thule Group Posts DD Profit Growth on Weaker Sales Growth
Thule Group President and CEO Mattias Ankarberg reported the company had a “good” third quarter of the year, with sales increasing, good profitability and cash flow reached a record high level. SGB Media
October 23, 2024
Rhode Races returns to Providence and debuts new courses
PROVIDENCE, R.I. Oct 23, 2024 /ENDURANCE SPORTSWIRE/ – With support from the City of Providence, Rhode Races will once again produce a signature running event in the capital city. The locally owned and operated running events company, which produces beloved races across the state that attract a loyal following of...
October 23, 2024
The Running Event and Running Industry Diversity Coalition Celebrate Four Years of Partnership Focused on Inclusivity and Community Building
PORTLAND, Maine (October 23, 2024) /ENDURANCE SPORTSWIRE/ – The Running Event (TRE), North America’s premier run and outdoor specialty retail conference and trade show, is excited to announce the return of the Running Industry Diversity Coalition (RIDC) for their fourth consecutive year as a key partner at TRE. RIDC is an educational...
October 23, 2024
MarathonFoto Extends Partnership with Atlanta Track Club Through 2028
ATLANTA /ENDURANCE SPORTSWIRE/ - MarathonFoto, the premier endurance sports photography company, is proud to announce the extension of its long-standing partnership with Atlanta Track Club through 2028. This renewal continues the 40 years of collaboration between the two organizations, dating back to their initial partnership in 1984. Under this agreement,...
October 23, 2024
DeFeet Introduces Steve Wolf Designs National Parks Collection
Hildebran, NC, /ENDURANCE SPORTSWIRE/ - DeFeet announces the launch of its all-new DeFeet x Steve Wolf Designs National Parks collaboration. The collection features the unique artwork of Steve Wolf on DeFeet Woolie Boolie socks. The first six designs include the following National Parks: Mesa Verde, Hot Springs, Redwood, Big Bend,...
October 23, 2024
BibRave Partnership Delivers Registration Boost for the Garmin Kansas City Marathon
Kansas City, MO /ENDURANCE SPORTSWIRE/- BibRave, the leading-edge endurance and fitness marketing agency recently partnered with the Kansas City Sports Commission to inject fresh ideas into the paid social marketing plan for the Commission’s premier event, the Garmin Kansas City Marathon. BibRave ideated and executed innovative, data-driven strategies that increased...
October 22, 2024
Raide and Safeback Announce Partnership
/ENDURANCE SPORTSWIRE/ - Both born out of frustration with existing solutions available for winter travel in steep terrain, Raide and Safeback have teamed up to create two lightweight avalanche backpacks, launching Winter 24/25. After a meteoric first season in the market, Raide has not taken the success of their LF40...
October 22, 2024
Nike Ordered to Pay Legal Fees in Trademark Dispute
A federal court in Pennsylvania has ordered Nike to pay Lontex Corporation millions in attorney’s fees for its “reckless infringement” of the company’s trademark. Lontex sued Nike, Inc., for trademark infringement after discovering that Nike used the phrase in its product names and marketing materials. SGB Media