BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
March 14, 2024
Patrick Lefevere sanctioned by UCI for “disparaging” comments “towards women”
Lefevere, who is never far from the headlines and has made numerous much-criticised comments over the years, will now have to make a public statement "recognising the inappropriateness of his statements and apologising therefore" or he faces a fine of 20,000 Swiss francs. The fine has been suspended for three years, on...
March 14, 2024
Inside Brooks’ CEO Transition: How Company Vet Dan Sheridan Plans to Engage New Consumers, Tackle New Markets
With Jim Weber‘s upcoming departure from Brooks, incoming chief executive officer Dan Sheridan has some big shoes to fill. The running industry — Weber included — believes the exec is the right person for the job. On March 12, Brooks announced that Weber was stepping down as CEO after 23 years. Sheridan, currently the Brooks president and chief operating...

March 14, 2024
Adventure Cycling Secures BikeInsure as Official Bike Insurance Partner
Missoula, MT / March 14, 2024 /ENDURANCE SPORTSWIRE/ - We are excited to announce that Adventure Cycling Association has partnered with BikeInsure to provide our members with opt-in, comprehensive, and easy-to-understand bicycle insurance. Adventure Cycling members may access a discounted rate with BikeInsure to protect their bicycles and e-bikes from...

March 14, 2024
TrainingPeaks Partners with Japan Cycling Federation as Official Software Provider
Louisville, Colo., March 14, 2024 /ENDURANCE SPORTSWIRE/ - TrainingPeaks, the industry-leading training app for endurance coaches and athletes, today announced an exclusive partnership with the Japan Cycling Federation (JCF). TrainingPeaks is now the official training and coaching software for the national governing body of cycle racing in Japan. Established in...
March 13, 2024
Adidas North America Revenue Falls 25% In Q4
Adidas reported fourth quarter financial results on Wednesday that showcase the challenges the German sportswear giant continues to face amid the fallout from discontinuing its Yeezy line. Revenue for the three months ending Dec. 31 fell 8% to €4.8 billion ($5.2 billion based on current exchange rates) with a net loss of €359 million ($393...
March 13, 2024
On’s Co-CEO Says Paris Olympics Will Help Grow Brand Awareness
Despite a surprising loss in Q4, On Holding is looking towards the future, with a special focus on the Olympic Games in Paris this summer. In the fourth quarter, the Swiss running shoe brand posted a net sales increase in Q4 of 21.9 percent to 447.1 million Swiss francs. Sales came in around 1.5 percent...

March 13, 2024
Fleet Feet Strengthens Store Support Team with New Leadership Appointments
CARRBORO, N.C. (March 13, 2024) /ENDURANCE SPORTSWIRE/ - Fleet Feet, the largest franchisor of run specialty stores, today announced leadership appointments with new hires, expanded roles and promotions as the brand focuses on fueling growth. Stuart Williams joins as vice president of IT. In this newly created role, Williams will...
March 13, 2024
Gold’s Gym SoCal Welcomes New Vice President of Technology, Bryan Taylor, to the Team
Los Angeles, CA /ENDURANCE SPORTSWIRE/ - Gold’s Gym SoCal, the original home of transformative fitness workouts, is proud to announce the appointment of Bryan Taylor as the new Vice President of Technology. This strategic addition comes as the organization celebrates its 35th anniversary and prepares for a significant phase of growth...

March 12, 2024
Caterpy Laces Secures SIMBOL Communications as PR Agency of Record
Orlando, Florida (March 12, 2024)/ENDURANCE SPORTSWIRE/ – Caterpy Group Inc., the pioneering brand already well known in the running world for its unique, patented no-tie elastic laces – which convert any laceable shoe into a step-in, no-tie shoe, while also improving lacing security, blood flow and overall comfort – has chosen...

March 12, 2024
TrainingPeaks Becomes Official Training Software of German-Based power and pace
Louisville, Colo., March 12, 2024 /ENDURANCE SPORTSWIRE/ - TrainingPeaks, the industry-leading training app for endurance coaches and athletes, today announced a partnership with power and pace, Germany’s largest triathlon coaching organization. TrainingPeaks is now the technology platform of choice for power and pace, a leading coaching service that offers training...