BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
February 16, 2024
MarathonFoto Announces Exciting Partnership with Vacation Races
/ENDURANCE SPORTSWIRE/ - MarathonFoto, the leading provider of race photography services, is thrilled to announce its new partnership with Vacation Races, a premier organizer of destination half marathons and ultra-marathons in North America. As part of this collaboration, MarathonFoto will serve as the official photo partner for all Vacation Races...
February 16, 2024
SNO-GO Carves Through Winter with Record-Breaking Season
Salt Lake City, UT /ENDURANCE SPORTSWIRE/ - SNO-GO, the global leader in ski bikes, is shredding its way to success, hitting major milestones and sharing the good vibes with a limited-time price drop on its best-selling Shift model. Starting today, anyone can purchase Shift for $1,699 at www.sno-go.us and participating...
February 15, 2024
Nike Is Laying Off 2% of Workforce as Company Works to ‘Right-Size’ Organization
After months of speculation, Nike confirmed late Thursday that it is laying off 2 percent of its workforce. The move comes after the athletic giant revealed in December that it was taking steps to “streamline” the organization and would look to save up to $2 billion in costs over the...
February 15, 2024
Introducing supertri: Inspiring The Competitor In Everyone
/ENDURANCE SPORTSWIRE/ – supertri is the new name and vision for Super League Triathlon and commits to ‘Inspire The Competitor In Everyone.’ supertri gives the company its first refresh since launching in 2017 and brings its professional closed league and Esports pillars into one future-facing platform with mass participation races...
February 14, 2024
Levelle Nutrition Launches Crowdfunding Campaign to Revolutionize Women’s Sports Nutrition
ITHACA, NY - February 14, 2024 /ENDURANCE SPORTSWIRE/ – As women continue to redefine their roles in sports and fitness, Levelle Nutrition is embarking on a groundbreaking crowdfunding campaign to address the critical gender gap in sports nutrition. With a mission to energize active women and provide them with sports...
February 14, 2024
BibRave Brings Innovative Marketing Approach to Giant Race Series
San Francisco, CA /ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, has once again partnered with Giants Enterprises, the entrepreneurial arm of the San Francisco Giants Major League Baseball franchise, to provide marketing services for the annual San Francisco Giant Race and the return of the Scottsdale Giant...
February 14, 2024
CoachCat AI Gives Athletes Instantaneous Feedback on Workouts
BOULDER, CO, Feb. 12, 2024 /ENDURANCE SPORTSWIRE/ - Frank Overton, the former molecular biologist, has finally found a way to clone himself. Now a renowned cycling coach and founder of leading coaching service FasCat, Overton has helped cyclists at every level achieve their greatest potential. But he’s long struggled to...
February 13, 2024
Odyssey Raises $6M for Mushroom-Infused Energy Drinks
Odyssey, a mushroom-infused functional beverage brand founded in 2021, announced the completion of a $6 million funding round. Richard Laver from Rocket Beverage Group joined the investor group alongside existing stakeholders, who contributed 50% of the capital. Odyssey makes the first-ever ready-to-drink energy beverage infused with a high-potency extract of...
February 13, 2024
Shimano Inc. Confirms California Lawsuit Plaintiffs Seek Class Action Status
Shimano, Inc. confirmed the earlier reporting by the Nikkei Online Edition that a lawsuit was filed in the U.S. claiming damages related to bonded 11-speed Hollowtech II road cranksets sold in the U.S. The company said the lawsuit was filed in The U.S. District Court in California against its subsidiary, Shimano North...
February 13, 2024
Shimano annual sales down 30% in bike division
Shimano announced full-year 2023 sales in its bicycle division of 364,679 million yen ($2.42 billion) on Tuesday, a 29.5% decrease from the year before. Operating income in the division was down 55%, to 65,251 million yen. Forth-quarter sales in the bike division totaled 75,236 million yen, compared to 132,782 million...