BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.

October 22, 2024
Raide and Safeback Announce Partnership
/ENDURANCE SPORTSWIRE/ - Both born out of frustration with existing solutions available for winter travel in steep terrain, Raide and Safeback have teamed up to create two lightweight avalanche backpacks, launching Winter 24/25. After a meteoric first season in the market, Raide has not taken the success of their LF40...
October 22, 2024
Nike Ordered to Pay Legal Fees in Trademark Dispute
A federal court in Pennsylvania has ordered Nike to pay Lontex Corporation millions in attorney’s fees for its “reckless infringement” of the company’s trademark. Lontex sued Nike, Inc., for trademark infringement after discovering that Nike used the phrase in its product names and marketing materials. SGB Media

October 22, 2024
Premium Swiss Performance Brand X-BIONIC® Takes Grip on North American Market, Supported by Industry Stalwarts
Denver, CO. (October 22, 2024) /ENDURANCE SPORTSWIRE/ - Swiss-engineered apparel and gear brand, X-BIONIC®, an innovative leader in high-performance athletic-wear, is excited to announce its official launch into North America, with a commitment to superior quality and cutting-edge technology. The brand aims to redefine the standards of athletic wear for...

October 21, 2024
ShowcasedGlobal Charity Running Brand, RealBuzz, Completes Major Partnership with The Tokyo Marathon as International Charity Partner
/ENDURANCE SPORTSWIRE/ - Realbuzz, charity running partner to many of the world’s most popular endurance events, has secured a multi-year partnership with the Tokyo Marathon Foundation to become the exclusive International Charity Partner for the prestigious Tokyo Marathon. Part of the Abbott World Marathon Majors, the Tokyo Marathon, which takes...

October 21, 2024
2024 Swimrun CÔTE D’AZUR and Sumarpo: A Partnership Focus on Pure Adventure
/ENDURANCE SPORTSWIRE/ - Sumarpo is excited to join forces with SWIMRUN CÔTE D'AZUR for the 2024 season, teaming up to bring even more joy to one of the original swimruns on the Côte d'Azur. The partnership is all about celebrating the pure happiness that comes from tackling a swimrun, combining...

October 20, 2024
Epic Rainy Challenge at Amashova National Classic
/ENDURANCE SPORTSWIRE/ - Nearly 3,500 participants braved rainy conditions to complete their routes to Durban at the Amashova National Classic, celebrating South Africa’s premier Gran Fondo event on Sunday as they crossed the finish line at Moses Mabhida Stadium, located by Durban’s seaside. The 126 km distance riders set off...

October 18, 2024
Mandela Capture Site host Amashova National Classic Cycling Race Bib Delivery
Today the Chief Whip of uMngeni Municipality, Mr. Thembelani Sikhakhane, officially welcomed the cyclists who will take part in the Amashova 2024 Race which will start at the Nelson Mandela Capture Site on Sunday. Together with him, Annie Batchelder, Amashova National Classic race Director and Dani Buyo, CEO of Gran...

October 18, 2024
Sumarpo Eco-Friendly Triathlon Wetsuit: A 15-Year Journey of Innovation and Sustainability
/ENDURANCE SPORTSWIRE/ - Sumarpo proudly announces that all its triathlon wetsuits are now eco-friendly, a culmination of 15 years of dedication to sustainable practices. Collaborating with a professional design team, Sumarpo blends high performance with environmentally responsible materials, including 100% limestone neoprene, non-benzene adhesives, and Oeko-Tex® certified fabrics, reinforcing its...

October 18, 2024
UltraSignup Partners with Headsweats to Offer Exclusive Pricing on Premium Headwear and Apparel for Race Directors
Nashville, TN October 18 /ENDURANCE SPORTSWIRE/ - UltraSignup, the premier race marketplace for endurance events, is excited to announce a strategic partnership with Headsweats, a leading provider of performance headwear and accessories. This collaboration makes Headsweats a preferred UltraSignup partner, unlocking discounted pricing to premium and customizable apparel and headwear...

October 18, 2024
Carbitex Closes Funding Round for Next Growth Phase
KENNEWICK, Washington /ENDURANCE SPORTSWIRE/ - Carbitex, the leader in flexible carbon fiber composites, announces the successful close of a new funding round, marking the culmination of a two-year effort to restructure the company. With five times sales growth projected in 2025, Carbitex is set to strategically expand global market presence....