BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
July 12, 2024
How These Brands Are Chasing Olympic Gold in Paris and Beyond
U.S. companies from Nike to Warner Bros are opening new stores and holding big marketing events in Paris before and during the Olympics, betting that excitement for the summer games can help boost their sales. Comcast's NBCUniversal said that International Olympic Committee (IOC) sponsors spent 18 percent for the latest Olympics compared to...
July 12, 2024
RunSignup Q2 2024 Update
Moorestown, NJ – July 12, 2024 /ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration and technology provider for endurance events in the United States, is pleased to announce significant growth and advancements in the second quarter of 2024. The endurance community continues to demonstrate positive growth, while RunSignup continues to grow...
July 11, 2024
80/20 Endurance Announces New Partnership with V.O2 and Legendary Coach Dr. Jack Daniels
Midway, Utah, 11th July 2024 /ENDURANCE SPORTSWIRE/ – 80/20 Endurance, the world’s largest provider of online endurance training plans, is thrilled to unveil an exciting new partnership with V.O2 and legendary coach Dr. Jack Daniels. This collaboration aims to revolutionize athletes' training experiences by combining personalized training methodologies with expert...
July 11, 2024
Running Industry Alliance (RIA) and Triathlon Industry Association (TIA) announce strategic merger and new Triathlon Industry Conference
/ENDURANCE SPORTSWIRE/ – Running Industry Alliance (RIA) and Triathlon Industry Association (TIA) are thrilled to announce a strategic collaboration effective immediately, which sees TIA merging into RIA. The goal of RIA x TIA is to foster synergy, industry connections and drive growth for both organisations, with running being a natural...
July 10, 2024
Sprinter Asinga sues Gatorade over ‘recovery gummies’ after ban
Surinamese sprinter Issamade Asinga sued the Gatorade Company on Wednesday, alleging his recent doping ban was the result of eating contaminated "recovery gummies" that the brand manufactured and provided. Athletics Integrity Unit (AIU) handed the 19-year-old Asinga a four-year suspension for a doping violation in May, stripping his two South American Championship...
July 10, 2024
Perceev to Provide Event App for The Shore Athletic Club Premiere Events
Belford, NJ/Carlsbad, CA (July 10, 2024) /ENDURANCE SPORTSWIRE/ - Perceev, an innovative new software as a service platform for endurance races, is excited to announce its partnership with The Shore Athletic Club of New Jersey. The Shore A.C., New Jersey's oldest and most established running club, will use the Perceev...
July 10, 2024
MarathonFoto Announces Partnership with Milwaukee Lakefront Marathon to Enhance Athlete Experience
/ENDURANCE SPORTSWIRE/ - MarathonFoto, the premier provider of race day photography services, is thrilled to announce a new partnership with the Milwaukee Lakefront Marathon, commencing in 2024. This exciting collaboration aims to celebrate each athlete's achievements and inspire others through high-quality, memorable race photography. The Milwaukee Lakefront Marathon, renowned for...
July 9, 2024
Request For Proposals: Boston Athletic Association Website
BOSTON (9-July) /ENDURANCE SPORTSWIRE/ - The Boston Athletic Association seeks to redesign and relaunch its website, www.BAA.org, and has opened a request for proposal submissions. The current iteration of www.baa.org was launched in 2018 and has accomplished many of the goals set out at the time. As our organization has...
July 9, 2024
La Sala Named Emerging Industry Leader By NCS4
/ENDURANCE SPORTSWIRE/ - Blistering Pace Race Management President Michelle La Sala will be recognized with the 2024 Emerging Industry Leader Award by the National Center for Spectator Sports Safety and Security. The award is given to a professional who has demonstrated outstanding leadership in addressing safety and security issues. The...
July 9, 2024
Perceev to Provide Event App for The Brownlee Foundation Events
Leeds, UK/Carlsbad, CA (July 9, 2024) /ENDURANCE SPORTSWIRE/ - Perceev, an innovative new software as a service platform for endurance races, is excited to announce its partnership with The Brownlee Foundation Events. TBF Events will utilize the Perceev platform to provide an engaging app experience for all participants of its...
