BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
June 10, 2020
BibRave to Continue Leading, Growing AfterShokz Brand Ambassador Program
Portland, OR - BibRave, the running industry leader in grassroots digital marketing, has renewed their partnership with AfterShokz, pioneers of open-ear bone conduction headphones, to continue growing the company’s brand ambassador community of ShokzStars. The ongoing partnership, first established in 2018, has positioned AfterShokz to maintain a thriving online community...
June 10, 2020
Active Tracking Technology: RACE RESULT granted patent in EU and US
After successfully patenting the foldable ground antenna in 2019, RACE RESULT is now happy to announce the granting of a patent for its active tracking technology. “As a technology leader in sports timing, it is our goal to always be one step ahead. We developed an active transponder which can be used...
June 9, 2020
24 Hour Fitness starts to reopen, but S&P downgrades debt rating and potential bankruptcy looms
Gym giant 24 Hour Fitness Worldwide has nearly four million members for its 440 clubs in 14 states, but the coronavirus has been a crippling blow for the chain since it announced the closing of all of its clubs on March 16. Franchises recently reopened in Dallas and Houston, and...
June 9, 2020
Nature’s Path Vows to Save The Turtles with SEE Turtles Partnership For World Sea Turtle Day
Richmond, B.C. (June 9, 2020) – Nature’s Path – the leading family-owned organic breakfast and snack food company – is celebrating World Sea Turtle Week on June 8-June 16 2020 – starting with World Oceans Day and culminating on June 16 with World Sea Turtle Day. Nature’s Path multifaceted giveback...
June 9, 2020
Protekt Launches Wellness Products Focused on Getting People Outdoors
SAN DIEGO (June 9, 2020)– Protekt Products, a new brand founded by two military veterans and renowned waterman Mark Healey, today launches its line of nutritional supplements and reef-safe zinc oxide sunscreen to arm people around the world with the tools they need to optimize health and get outside. The...
June 9, 2020
USA Triathlon to Host Fourth Annual National Triathlon Week from June 22-28
COLORADO SPRINGS, Colo.— USA Triathlon today announced the dates for the fourth annual National Triathlon Week, a nationwide initiative to celebrate the sport of triathlon and all its constituency groups. The largely social-media-based campaign brings the multisport community together from June 22-28 — not only to swim, bike and run,...
June 9, 2020
IRONSTAR Triathlon cooperates with ROUVY – 1st race on June 14
Moscow, Russia / June 9, 2020 - ROUVY and IRONSTAR believe it to be a long-term cooperation. All IRONSTAR bike courses will be added to the digital cycling platform by the end of 2020 and will be available to all users. IRONSTAR plans to run a series of AR races in...
June 9, 2020
Machines For Freedom Partners with OutsidePR as Agency of Record
SAUSALITO, Calif. (June. 8, 2020) – Machines For Freedom, the inclusive women’s cycling apparel brand has named OutsidePR as the brand’s public relations agency of record. OutsidePR will manage public relations and communications strategy in North America targeting road, gravel and mountain bike endemic and consumer lifestyle media with a focus...
June 8, 2020
Why we can’t (or won’t) let Lance Armstrong go
The recent ESPN 30 for 30 documentary highlights why we're still fascinated by Lance Armstrong. Read more on Triathlon Magazine.
June 8, 2020
Fuji Bikes suspend sale of American police bikes used in ‘violent tactics’ during protests as Trek faces criticism
Fuji said seeing its bicycles deployed in this manner during the George Floyd protests went against their intended use. Read more on Cycling Weekly.