BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
June 7, 2020
Dede Griesbauer (USA) and Kennett Peterson (USA) Take Titles During the IRONMAN VR10 Pro Challenge Weekend
TAMPA, Fla. (June 7, 2020) – The 10th edition of the IRONMAN® VR™ Pro Challenge saw a United States sweep with Dede Griesbauer winning the women’s race and Kennett Peterson taking the top honors in the men’s race as eight top triathletes battled it out over the course of two...
June 4, 2020
Nike’s ‘For Once, Don’t Do It’ ad seen as empowering, exploitative: study
Nike's "For Once, Don't Do It" ad was perceived as empowering by 60% of respondents in a recent Ace Metrix study shared with Marketing Dive. The spot, released on May 29, serves as the company's response to George Floyd's murder and subsequent protests around the world. Read the rest of the study results...
June 4, 2020
Fast Talk: Leading Podcast on Endurance Sport Science Launches New Channel
BOULDER (June 3) - The Fast Talk podcast, the leading source for endurance sports training science, nutrition, and physiology, has ventured out on its own after a long relationship with the cycling magazine VeloNews. The podcast, listened the world over, will continue to provide the same level of detailed scientific...
June 4, 2020
TRR Nutrition partners with Three World Class Triathletes
TRR Nutrition, an industry leading sports supplement brand that develops products for elite level endurance athletes, is proud to announce its newest partnership with three World Class and Ironman Champion triathletes: Craig Alexander, Tim Don and Sara Svensk. The three ambassadors will be joining TRR, a team of health experts and world-class...
June 3, 2020
Banned track coach Salazar gets court date for doping appeal
Banned track and field coach Alberto Salazar will try to overturn his four-year suspension at sport’s highest court in November. The Court of Arbitration for Sport said Tuesday it will hear appeals from Salazar and endocrinologist Jeffrey Brown between Nov. 8-16. Read more on Associated Press.
June 3, 2020
iFit Celebrates #GlobalRunningDay with Streaming Training Programs for 5K and 10K Distances
(LOGAN, Utah, June 3, 2020) — iFit, the leader in at-home connected fitness, celebrates Global Running Day on June 3 with streaming progressive training programs for 5K and 10K distances. With races postponed to fall, runners are faced with a new challenge: training in dangerous summer heat and humidity. iFit’s...
June 2, 2020
Dick’s online growth accelerates In Q1, in-store regaining momentum
Dick’s Sporting Goods joined most other retailers in reporting a steep loss in the first quarter due to the coronavirus pandemic. Online growth, however, accelerated with a boost from curbside pickup, and in-store sales are showing a nice recovery as stores reopen. Find out what their earnings were at SGBMedia.
June 2, 2020
Tour Des Stations Unveiled A New Partnership With Rouvy – Share The Cycling Emotion Anywhere Anytime
Today, the Tour des Stations, part of Marmotte Series, announced a multi-year partnership with ROUVY, an industry leader in virtual cycling. As the Official Virtual Training Partner, ROUVY will offer up to 11 main climbs of the Tour des Stations on its platform, providing athletes from around the world a virtual...
June 1, 2020
A directory of brands and retailers that have spoken out against racism
in light of recent events, including the deaths of George Floyd, Breonna Taylor and Ahmaud Arbery, Gear Patrol has put out a growing list of brands and retailers who have spoken out against systemic racism and their public statements.
June 1, 2020
Bikes have won big in pandemic equipment sales
Gear sales have gone topsy-turvy since the crisis began, with some sectors up and others disastrously down. But through it all, bikes have soared. Read more on SNEWS.