BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
August 31, 2020
Cotopaxi Welcomes Wendy Yang As Newest Board Member
Salt Lake City, UT. Aug, 2020 -- Cotopaxi, the rapidly growing humanitarian-focused outdoor brand, has added industry veteran Wendy Yang to its board. Wendy serves as the President of Decker’s Brands’ Performance Lifestyle Group, leading the remarkable growth of HOKA ONE ONE, Teva, and Sanuk. She was previously an executive...
August 31, 2020
Athleta’s comps soar on strength in active
Athleta’s same-store sales climbed 19 percent in the second quarter as the chain tapped into the overall momentum in active apparel in the quarter, according to the quarterly results of its parent, Gap Inc. Online sales at Athleta grew 74 percent to offset a 45 percent drop in in-store sales....
August 31, 2020
In a world without races, how sports nutrition companies are adapting
From supporting runners virtually to donating food to frontline workers, some of your favorite brands have shifted their focus away from competition and toward community. Read more on Runner's World.
August 28, 2020
Challenge Family introduces sustainability program: global partnership Soles4Souls to reduce waste
Knowing that CHALLENGE FAMILY has a big impact on the triathlon community, it introduces a sustainability program. One of the first of multiple goals of this program is not only to create awareness on the challenges that our planet is facing, but more specifically to waste reduction. "Unless action is taken, global...
August 28, 2020
Mammut And The Lady Alliance Announce DEI Partnership
(Denver, CO) Aug. 28, 2020 -- Mammut, premiere mountain safety and outdoor brand, and The Lady Alliance, a community built to unite mental health and adventure to bring confidence and community to womxn around North America, have teamed up to create a safe space, platforms, conversation and education on social...
August 28, 2020
RunSignup | GiveSignup Hosts a Virtual “Cram Session” to Prepare the Endurance Industry for an Unprecedented Fall
Moorestown, NJ – RunSignup|GiveSignup hosted a free Virtual Cram Session on August 25, 2020 to help race organizers, timers, and nonprofits plan for an unprecedented fall race season. The one-day program consisted of 11 sessions focused on pivoting normal operations to meet the moment, including virtual races, virtual challenges, modified...
August 27, 2020
Skirt Sports, Inc Acquired by ZOOMA Women’s Race Series
ZOOMA Women’s Race Series, known for their stunning race medals and destination races, is proud to announce that Skirt Sports, the originator of the running skirt, is joining the family. Both brands were on the early cusp of the unprecedented growth wave of the women’s running movement and over the...
August 27, 2020
iFit Connected Fitness Now Streaming Family-Friendly Workouts for Back to School
LOGAN, Utah — iFit, the leading interactive, connected fitness platform, is now streaming treadmill, stationary bike and elliptical workouts designed to ease the transition into the unique school year ahead. Many iFit Global Workouts are educational and are now supplemented with fun geography activities to motivate children to learn while...
August 27, 2020
100%® launches Peter Sagan Limited Edition Collection in time for Tour Debut
SAN DIEGO, Calif. – August 27, 2020– 100%®, the San Diego-based sports performance company, has announced the launch of the 2020 Peter Sagan Limited Edition “White/Gold” Collection. Just in time for one of the most highly-anticipated Tour de France races in history, 100%® has debuted the one-of-a-kind “White/Gold” look that...
August 27, 2020
Trifecta Partners with Onegevity Health and Thorne to Offer End-to-End Personalized Nutrition
AUGUST 27, SACRAMENTO – Today, Trifecta, the nation’s largest organic meal delivery service, is announcing its new partnership with Onegevity Health, and Thorne, two health and technology companies that are disrupting prevention and wellness, to offer end-to-end personalized nutrition solutions. As the leading multi-omic health intelligence platform using research-grade evaluations...