BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
July 16, 2020
Cycling Event Task Force Releases “Race Management Guidelines for the COVID-19 Era” Report
Colorado Springs, Colo. (July 16, 2020) –The newly-formed Cycling Event Task Force, an informal and diverse group of U.S.-based pro cycling leaders and stakeholders, today announced the publication and release of its findings and recommendations regarding the operation of elite bicycle racing events during the ongoing COVID-19 pandemic. Providing augmented...
July 15, 2020
LeMond Bicycles moves $2 million closer to launch
LeMond Bicycles LLC recently raised a bit over $2 million in a private placement investment, possibly bringing the company closer to launching a bike line using technology developed by Greg LeMond's other business, LeMond Carbon. Read more on Bicycle Retailer.
July 15, 2020
Professional Triathletes Organisation Announces Appointment of Chris Kermode as Vice Chairman
LONDON, ENGLAND: The Professional Triathletes Organisation today announced that it has appointed Chris Kermode as its Vice Chairman and member of the Board of Directors. Chris started his career as a journeyman tennis professional from 1985-1988, after which he held a number of leadership positions in tennis. From 2013-2019, Chris...
July 15, 2020
Hutchinson Tires Launches New US Website
MONTARGIS, FRANCE, June 15th, 2020 — Hutchinson Tires (manufacturing bicycle tires since 1890) is pleased to announce they’ve launched a new website specifically tailored to the US market. The new site reflects an ongoing global rebranding effort for Hutchinson Tires. “As we’ve started to gain traction as a tire brand...
July 15, 2020
Endurance Sportswire Executive Interview Series – Professional Triathletes Organisation’s New Vice Chairman Chris Kermode
Chris Kermode was recently appointed the Vice Chairman of the Professional Triathletes Organisation. Chris has over 30 years of experience in professional sport. He started his career as a journeyman tennis professional from 1985-1988. During that time Chris experienced the formation of the ATP Tour in 1988, when tennis professionals...
July 15, 2020
Team MPI Launches Their First Athlete Loyalty Program And Hires A New Marketing Director
Boise, ID. (July 2020)-- Team MPI launched its new program to celebrate athletes in their Performance Coaching program. The company also hired a new marketing director to help expand their reach and influence in the endurance and multisport world. “At Team MPI, we believe so much in the value of...
July 14, 2020
Gold’s Gym To Be Acquired By Berlin’s RSG Group
RSG Group GmbH, the largest fitness center chain in Germany with 246 studios in Germany, Austria, Italy, Poland, and Spain, was selected as the winning bidder to acquire Gold’s Gym in a court-approved auction held on July 13. Read more on SGBMedia.
July 14, 2020
Yeti Cycles Eliminates ‘Tribe’ From Its Community Name, Marketing
For decades, Yeti Cycles has used the word ‘tribe’ to define fellow Yeti bike riders. That ends on July 14, following a #NotYourTribe Change.org petition that started circulating last week asking Yeti to eliminate “tribe” from its marketing. Read more on GearJunkie.
July 14, 2020
Behind J&A Racing’s Virtual Experience That Became an Overnight Success Through haku
In the early stages of the coronavirus pandemic, J&A Racing, a locally owned running event organization based in Virginia Beach, faced a challenge. After their spring in-person events were canceled, J&A Racing had to think quickly on how they’d be able to create a new revenue stream for their organization....
July 14, 2020
ReSport partners with USRowing for “Row the Great Lakes” Challenge
Realtime Experience Sport (ReSport), a platform for advanced virtual races and challenges, mapping, registration, results, and race tracking systems, has partnered with USRowing to launch "Row the Great Lakes" this week. Starting Wednesday, participants will be able to log meters toward virtually rowing from Chicago to Toronto via Lake Michigan,...
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