BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
December 9, 2020
Peloton shares briefly fall as Apple announces cheaper rival fitness service launches Dec. 14
Apple announced Fitness+, a digital fitness subscription service, will launch on Dec. 14 at $9.99 per month. With this, shares of Peloton fell 2% in pre-market trading on the news but recovered after markets opened. CNBC
December 9, 2020
High Five Events Ranked #35 on 2020 Inner City 100 List
AUSTIN, Texas, December 9, 2020 - The Initiative for a Competitive Inner City (ICIC) announced that Austin’s High Five Events is a winner of the 2020 Inner City 100 (IC100) award which recognizes the 100 fastest-growing firms in under-resourced communities across America. The winners were picked based on revenue growth...
December 8, 2020
Pocket Outdoor of Boulder raises additional $5.27M
Pocket Outdoor Media LLC raised $5 million more within its Series A round, bringing its total funds raised in the round to just less than $16.5 million, according to filings with the U.S. Securities and Exchange Commission on Friday. The funds came from an additional 22 people and groups, bringing...
December 8, 2020
USA Cycling Champions the Programs, Participation, and Performances Essential to Cycling in America with New Board Members
COLORADO SPRINGS, Colo. – USA Cycling announced the approval, by vote, of new organizational bylaws and Board of Director members. In an overwhelming vote of confidence and after working in close alignment, the USA Cycling Board of Directors has given a full endorsement to the next 100 years of championing...
December 8, 2020
Wahoo Announce Official Partnership with Challenge Family
(London – Tuesday, 8th December 2020) – Wahoo- the global leader in smart training - has officially launched a new partnership with CHALLENGE FAMILY, one of the leading global triathlon event organisers. Wahoo joins CHALLENGE FAMILY in a three-year commitment, which will see them as the ‘Official Global Training Partner' and...
December 7, 2020
PeopleForBikes Announces New Coalition Members and Subcommittee Volunteers
BOULDER, COLO (Dec. 7, 2020) — Despite the many challenges our nation faced in 2020, PeopleForBikes was hard at work this year supporting the bike industry and getting more people on bikes. Working to ensure bicycling and local bike shops were considered essential at the beginning of the COVID-19 pandemic,...
December 7, 2020
Bikes projected to outsell cars in Europe two-to-one by 2030
Three cycling associations this week announced a new forecast for the cycling sector, which showed that Europeans are expected to buy an extra 10 million bikes per year by 2030, a whopping 47% more than in 2019. Cyclingtips
December 4, 2020
New Balance is laying off several dozen employees as it shutters Boston factory
The footwear and apparel brand revealed that 63 employees at its Boston-based factory will be affected. Footwear News
December 4, 2020
A new challenge for professional triathletes: Toppling Ironman Inc.
For decades, the Ironman and other races filled with weekend warriors have dominated triathlon. Now, the elites are trying to take control with a new series. NYT (subscription)
December 4, 2020
Made in the Mitten – A Story of Snowboarding
(Holland, MI) Dec. 5 2020 -- New Holland Brewing of Holland, MI is partnering with Vermont-based iconic snowboard brand, Burton, to support director Zeppelin Zeerip’s new short film, Made in the Mitten. Harkening back to the original days of Snurfing, as popularized by inventor Sherman Poppen in 1965 in Muskegon,...