BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
August 13, 2020
Addaday recruits World Leaders in Sports Medicine, Physical Therapy and Coaching to fuel innovation and validate its technology
SANTA MONICA, Calif., Aug. 13, 2020 – Addaday, a global leader in injury prevention and connected recovery technology, today announced the formation of the Addaday Medical Advisory Board, a diverse team of world-renowned experts, to help the brand fuel its relentless innovation and bring category-leading technology to market that is...
August 13, 2020
ATRA Announces Virtual 25 Year Celebration
Colorado Springs, CO----- The American Trail Running Association (ATRA) will celebrate its 25th anniversary in 2021, and to honor this milestone, a three-tiered virtual event is planned. Runners around the globe can register and participate in a fun, virtual run challenge complete with leaderboards and weekly trail teasers to keep the...
August 12, 2020
IZIP Introduces New Commuting, Cruising and Adventure Bikes for Every Kind of eBike Riding
KENT, Wash. ( August 12, 2020)— With 15 years of experience designing electric bikes , IZIP introduces five new eBikes into its Commuting, Cruising and Adventure collections for Fall 2020. With a focus on power and efficiency, the new IZIP eBikes use top of the line components including BOSCH batteries,...
August 12, 2020
Richard S. Caliguiri City of Pittsburgh Great Race Offers First-Ever One GREAT Challenge
PITTSBURGH, PA (August 12, 2020) – The first-ever virtual Richard S. Caliguiri City of Pittsburgh Great Race establishes the One GREAT Challenge, encouraging participants to run both the 5K and 10K distances. Participants challenging themselves to run both distances will earn three medals: a 5K finisher medal, 10K finisher medal,...
August 12, 2020
USA Triathlon Celebrates Multisport Community Through “Power Within” Campaign
COLORADO SPRINGS, Colo.—USA Triathlon today unveiled its Power Within campaign, a comprehensive marketing initiative designed to reposition the sport of triathlon by addressing its challenges head-on, galvanizing the multisport community and inspiring new audiences to engage. The campaign serves to empower triathletes of every level to be advocates for the...
August 12, 2020
ReSport launches The Novel CoronaTri
Realtime Experience Sport (ReSport) announces the launch of the first authentic virtual triathlon in the form of The Novel CoronaTri. Built on the foundation of successful partnerships with organizations like DMSE Sports, USRowing, Adventure Cycling, Event Southwest, and British Rowing, the triathlon fuses all the hallmark elements that tens of...
August 12, 2020
Scotiabank Toronto Waterfront Marathon Partners with EventHub for Virtual Expo
Toronto, Ontario. (August 12, 2020) – Scotiabank Toronto Waterfront Marathon today announced its 2020 plans to produce a premiere virtual expo using EventHub’s new virtual event product, as a perfect pairing to their virtual race experience this October. The virtual expo will offer a best-in-class virtual experience featuring unique and...
August 11, 2020
SoulCycle Just Launched Outdoor Classes Across the U.S. — and They’ll Make You Feel Like You’re Back in the Studio
The boutique spinning studio has launched an outdoor iteration of its cult-favorite workout, aptly named SoulOutside, taking their outside classes to Boston, Hoboken, and Santa Monica, Dedham and Chestnut Hill. The outdoor classes differ from indoor as the music that sets the vibe of the class will be played through...
August 11, 2020
How the Pandemic Running Boom Affects Pro Athletes
Runners who are sponsored by smaller companies might be in a better position than those who are signed by major brands. For professional runners, the cancellation of big-ticket races signifies a loss in prospective appearance fees and prize money. Some athletes might also be contractually obligated to run a pre-set...
August 11, 2020
Dorel Sports’ Q2 Sales Jump 18.5 Percent
Dorel Industries Inc. reported operating profits nearly tripled at its Q2 segment in the second quarter as sales rose 18.5%. The segment includes Cannondale, Schwinn, GT, Mongoose, Caloi and IronHorse. Revenue was $285.6 million, up $44.6 million, or 18.5% from last year. Excluding the impact of varying foreign exchange rates,...