BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
January 11, 2021
Leadership Changes, Mass Layoffs Continue at NYRR
New York Road Runners (NYRR) made another round of large-scale staff cuts following the cancellation of almost a year’s worth of road races amid the pandemic. Jim Heim, race director of the New York City Marathon and Chris Weiller, SVP of media, public relations, and pro athletics will also be...
January 11, 2021
Tracksmith Made Running Culture Something You Can Buy
The brand's ethos signals a departure from an apparel industry that has been dominated by giant shoe companies. But can it stay true to the soul of the sport? Outside
January 11, 2021
Lululemon Adds Another Nike Veteran to its Exec Team
Blanca Gonzalez will join the fitness company on Feb. 1 as its head merchant, SVP, global merchandising. Gonzalez was most recently VP and GM of Nike North America’s Los Angeles/West territory. Footwear News
January 11, 2021
Keep’s $2B Valuation
Keep, China’s most popular fitness app, closed a $360 million Series F financing round, putting Keep’s current value at approximately $2 billion. SoftBank’s Vision Fund led the round, which also included Hillhouse Capital, Coatue Management and Tencent. GGV Capital, Bertelsmann Asia Investments, 5Y Capital and Jeneration Capital also participated. Front...
January 11, 2021
Giro Hires Josh Reid as Giro Snow Brand Manager
(January 11, 2021 - Park City, UT)-- Giro Sport Design, the leader in high-performance snow helmets and goggles, today announced that Josh Reid has joined the team as the Giro Snow Brand Manager. Reid will oversee all aspects of snowsports marketing communications, advertising, and public relations while also boosting Giro’s...
January 8, 2021
NY man charges that Trek’s Bontrager WaveCel helmet safety claims are misleading
Trek Bicycle is being sued for $5 million by a New York man who says the company is making misleading claims that its Bontrager WaveCel helmets are safer than other brands. Bicycle Retailer
January 8, 2021
TYR Sport Inc. Introduces Charlie Siracusa as Executive Vice President of Sales
Seal Beach, CA - January 8th, 2021 - TYR Sport Inc, America’s leading swim and triathlon brand, announced Charlie Siracusa as Executive Vice President of Sales. Prior to joining TYR, Siracusa enjoyed a storied career in apparel and sales leadership, accelerating sales for Timberland PRO as Director of Apparel, and...
January 7, 2021
IOC reconfirms commitment to Olympic Games following Tokyo’s state of emergency
Tokyo announced today that it would be transitioning into a Stage 4 shutdown. Despite a state of emergency being declared in Tokyo, the host city of the Olympic Games this summer, the International Olympic Committee (IOC) has remained committed to making sure the games continue as scheduled. SwimSwam
January 7, 2021
Ironman Organizers Get Win In COVID-19 Cancelation Suit
A Florida judge on Thursday ended a proposed class suit accusing the company behind Ironman triathlons of not refunding fees for races canceled because of the COVID-19 pandemic, ruling that the "no refunds" clause of the participant contract is both clear and not unconscionable. Law360
January 7, 2021
Super League Triathlon appoints Sport Collective GV6 to develop commercial strategy roll out
Super League Triathlon, the world’s premier elite swim-bike-run series, has appointed Sport Collective GV6 to support the development and implementation of its commercial strategy. Super League Triathlon pitches the very best athletes against each other in quick and exciting race formats in destinations across the globe. It’s game-changing race formats have...