BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
October 26, 2020
TRUE Communications Builds Leadership Team
(Sausalito, CA — 26 October 2020) Integrated communications agency TRUE Communications recently announced a series of promotions to better service their rapidly expanding roster of clients and suite of services. TRUE has promoted Peter Nicholson to Partner, Greg Fisher to Partner, Garin Fons to Vice President, Marketing & Strategy, and...
October 26, 2020
Thule rides bike boom to 45% growth in Q3
Sales for the third quarter ending in September were SEK 2,436 million ($278 million), up from SEK 1,682 million ($192.1 million) from the third quarter 2019. The COVID-19 pandemic caused Thule's sales to decrease 4.9% in the first quarter and 11.6% in the second quarter. Read more on Bicycle Retailer.
October 26, 2020
Mary’s Gone Crackers Announces Senior Research and Development Manager Kaitlin Sass to Join Team
Reno, Nev. (October 26, 2020) – Mary’s Gone Crackers– the leading organic, gluten free, and plant-based snack brand – has welcomed Kaitlin Sass as Senior Research and Development Manager. In this role, Sass will plan and implement new research programs, oversee the development of new products, and leverage her previous...
October 26, 2020
Pocket Outdoor Media Joins Time to Vote Movement
Boulder, Colorado, USA — October 26, 2020 —Pocket Outdoor Media (POM), the world's leading creator of active lifestyle content, is the latest company to join the business-led, nonpartisan coalition, Time To Vote, which aims to increase voter participation in the U.S. elections. Voter turnout in the U.S. is one of the...
October 23, 2020
RunSignup Announces RaceJoy for Challenge Events
October 23, 2020 – Moorestown, NJ – RunSignup | GiveSignup announces RaceJoy’s mobile, interactive race experience is now fully integrated with RunSignup’s virtual Challenge Platform. RunSignup, the foremost technology provider for U.S. endurance events, has quickly become the chosen challenge platform provider for fitness and nonprofit communities. The integration of...
October 22, 2020
Is Adidas Selling Reebok?
The German sportswear giant is reportedly looking to sell the athletic brand and could decide in the next few months whether to move forward with the process. An internal review is said to be in the early stages, while Germany’s Manager Magazin indicated that Adidas plans to complete the sale...
October 22, 2020
OutsidePR Adds To Client Roster
Sausalito, CA, October 22, 2020– OutsidePR, one of the outdoor industry’s leading public relations agencies, is going into the end of the year with three new clients added to its roster. Sun Valley and Snowbasin Resorts are two of the agency’s favorite ski areas, and OutsidePR is thrilled to announce...
October 21, 2020
Canyon Bicycles Draws Takeover Interest From Carlyle, KKR.
Canyon Bicycles GmbH has drawn takeover interest from private equity giants. Investors are looking to capitalize on renewed enthusiasm for one of Europe’s favorite pastimes. The bike maker is working with bankers at Robert W. Baird & Co. on a sale that could fetch more than 500 million euros ($592...
October 21, 2020
USA Triathlon Aligns with TicketSocket as Exclusive Online Registration Partner
COLORADO SPRINGS, Colo.— USA Triathlon today announced it has aligned with TicketSocket, an innovator in fully customized white label ticketing solutions, as the organization’s Exclusive Online Registration Partner for the next five years. The partnership gives race directors of USA Triathlon-sanctioned events access to discounted rates for TicketSocket’s industry-leading platform...
October 21, 2020
Blyss Running Celebrates Five Years of Styling Women for the Long Run
Asheville, NC – Oct 21, 2020 –Blyss Running, the Asheville-based maker of women’s athletic apparel, is excited to celebrate five years in business. Founded in October of 2015 by entrepreneur Alyson Neel, Blyss Running has become an underground cult favorite for many women runners, from beginners to ultrarunners. Neel’s story...