BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
November 20, 2020
USA Cycling Launches The Olympic Development Academy To Grow Discipline Development Pathways
COLORADO SPRINGS, Colo. – On Friday, USA Cycling announced the Olympic Development Academy (ODA), a unique semester-based program to create a new, consistent, and sustainable development model across all cycling disciplines; BMX Racing, BMX Freestyle, Cyclocross, Mountain Bike, Road, and Track. Athletes enrolled in the academy will be part of...
November 19, 2020
ATRA shares survey results regarding trail running trends during the pandemic
Colorado Springs - To better understand trail running and racing trends during the pandemic, the American Trail Running Association conducted a survey to find out how people have been competing, how they are staying connected, and if they are spending more or less time on the trails. The survey was...
November 18, 2020
Brooks Running Gains New Runners with 49% Global Growth in Q3
Brooks Running reported record third quarter global revenue up 49 percent year over year, leading to a 2020 outlook of 27 percent growth. Brooks’ digital sales flexed from less than 35 percent of sales in 2019 to a peak of 82 percent of all sales this past April, and has since...
November 18, 2020
PEAR Sports Announces the Appointment of Robert Falkenberg to Board of Directors
NEWPORT BEACH, CA -- PEAR Sports announced today that it has appointed Robert C. Falkenberg, CEO UnitedHealthcare of California, to its board of directors effective October 20, 2020. This brings PEAR’s total board membership to 8. “We are very excited to welcome Rob to our board of directors. He brings...
November 18, 2020
Ride for Racial Justice and SBT GRVL Announce Groundbreaking Partnership and Athlete Program for 2021
DENVER (Nov. 18, 2020) – Ride for Racial Justice and SBT GRVL today announce a new, trailblazing partnership and athlete program that will bring greater diversity, equity and representation to one of the world’s most premiere gravel races. Launching today, the joint program offers 25 secured spots for Black, Indigenous...
November 18, 2020
USA Cycling and Interscholastic Cycling Leagues Announce Partnership to Get More Kids on Bikes and Keep Them Riding
COLORADO SPRINGS, Colo. - USA Cycling and the Interscholastic Cycling Leagues of Arizona and Georgia are pleased to announce a new partnership. In an ongoing effort to get kids on bikes and keep them riding through life, these groups are committed to advancing opportunities for youth riders to ensure a...
November 18, 2020
Sea to Summit Welcomes Sally McCoy to the Global Leadership Team
Perth, Australia (November 17, 2020) — Sea to Summit, the adventure equipment manufacturer headquartered in Western Australia, is thrilled to welcome Sally McCoy, a seasoned outdoor industry executive, to the company’s global leadership team. McCoy will occupy the newly created position of Executive Chair of Sea to Summit and will...
November 18, 2020
RunSignup | GiveSignup Welcomes Bruce Kratz, VP of Development
RunSignup | GiveSignup welcomes Bruce Kratz as their new VP of Development. Kratz joins the team as a part of the growth plan that led to a Series A funding in September. He will manage and expand the development team to meet the technology needs of a growing customer base...
November 17, 2020
Mars to buy Kind bars maker to push into healthy snacks market
Candy manufacturer Mars Inc will buy Kind North America, the company that makes healthy granola and energy bars, as the Snickers and M&M maker looks to extend its global reach. Kind will operate as a separate business within Mars globally, the companies said. Reuters
November 17, 2020
POM hires former Bike editors, will launch mountain bike title
Pocket Outdoor Media is adding scale to its Active Pass membership by hiring five Bike magazine editors who were furloughed this fall. The crew will lead the effort to launch a new mountain bike title in 2021. A360 Media also announced in October that it will “pause” the magazine as...